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This paper uses text data mining to identify long-term developments in tourism academic research from the perspectives of thematic focus, geography, and gender of tourism authorship. Abstracts of papers published in the period of 1970–2017 in high-ranking tourist journals were extracted from the Scopus database and served as data source for the analysis. Fourteen subject areas were identified using the Latent Dirichlet Allocation (LDA) text mining approach. LDA integrated with GIS information allowed to obtain geography distribution and trends of scholarly output, while probabilistic methods of gender identification based on social network data mining were used to track gender dynamics with sufficient confidence. The findings indicate that, while all 14 topics have been prominent from the inception of tourism studies to the present day, the geography of scholarship has notably expanded and the share of female authorship has increased through time and currently almost equals that of male authorship. [ABSTRACT FROM AUTHOR]

Information about a person’s income can be useful in several business-related contexts, such as personalized advertising or salary negotiations. However, many people consider this information private and are reluctant to share it. In this paper, we show that income is predictable from the digital footprints people leave on Facebook. Applying an established machine learning method to an income-representative sample of 2,623 U.S. Americans, we found that (i) Facebook Likes and Status Updates alone predicted a person’s income with an accuracy of up to r = 0.43, and (ii) Facebook Likes and Status Updates added incremental predictive power above and beyond a range of socio-demographic variables (ΔR2 = 6–16%, with a correlation of up to r = 0.49). Our findings highlight both opportunities for businesses and legitimate privacy concerns that such prediction models pose to individuals and society when applied without individual consent. [ABSTRACT FROM AUTHOR]

This paper investigates the relationship between candidates’ online popularity and election results, as a step towards creating a model to forecast the results of Taiwanese elections even in the absence of reliable opinion polls on a district-by-district level. 253 of 354 legislative candidates of single-member districts in Taiwan’s 2016 general election had active public Facebook pages during the election period. Hypothesizing that the relative popularity of candidates’ Facebook posts will be positively related to their election results, I calculated each candidate’s Like Ratio (i.e. proportions of all likes on Facebook posts obtained by candidates in their district). In order to have a measure of online interest without the influence of subjective positivity, I similarly calculated the proportion of daily average page views for each candidate’s Wikipedia page. I ran a regression analysis, incorporating data on results of previous elections and available opinion poll data. I found the models could describe the result of the election well and reject the null hypothesis. My models successfully predicted 80% of winners in single-member districts and were effective in districts without local opinion polls with a predictive power approaching that of traditional opinion polls. The models also showed good accuracy when run on data for the 2014 Taiwanese municipal mayors election. [ABSTRACT FROM AUTHOR]

Participative branding is a process by which DMOs, locals and visitors contribute, through their activity in social media, to the definition of the emotional values associated to a destination. From the communicative point of view it is particularly important that DMOs and local citizens work together in the transmission of a set of coherent values that compose a personalised identity. This paper presents a novel methodology, based on semantic similarity measures, that permits to make an automated analysis of the emotional values transmitted by official tourist offices and by local citizens through social media. A study of 54,000 tweets from 9 main European tourist destinations highlights the lack of a strategy towards the communication of a distinctive brand and a strong gap between the official view transmitted by the DMOs of the destinations and the one communicated by their residents. [ABSTRACT FROM AUTHOR]

Influence maximization has attracted a lot of attention due to its numerous applications, including diffusion of social movements, the spread of news, viral marketing and outbreak of diseases. The objective is to discover a group of users that are able to maximize the spread of influence across a network. The greedy algorithm gives a solution to the Influence Maximization problem while having a good approximation ratio. Nevertheless it does not scale well for large scale datasets. In this paper, we propose Matrix Influence, MATI, an efficient algorithm that can be used under both the Linear Threshold and Independent Cascade diffusion models. MATI is based on the precalculation of the influence by taking advantage of the simple paths in the node’s neighborhood. An extensive empirical analysis has been performed on multiple real-world datasets showing that MATI has competitive performance when compared to other well-known algorithms with regards to running time and expected influence spread. [ABSTRACT FROM AUTHOR]