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Your search keyword '"Advertising -- Australia"' showing total 9 results
Start Over Descriptor "Advertising -- Australia" Publication Year Range Last 50 years
9 results on '"Advertising -- Australia"'

1. A way with women

Subjects
Women -- Australia, Advertising -- Australia, Women in advertising -- Australia, Marketing industry -- Demographic aspects, Advertising, marketing and public relations, Business, Business, international
Abstract

If you think lad culture is a British phenomenon, you clearly haven't been down under. Advertising in the Antipodes has a certain way with women that is easily equal to [...]

Published
2001

2. Back on the box

Author

Muldowney, Susan

Subjects
Australia -- Advertising, Accounting firms -- Advertising, Advertising -- Australia, Television advertising -- Psychological aspects, Banking, finance and accounting industries
Abstract

CPA Australia has begun a new television advertising campaign to help Australian accounting professionals to drum up more business. The new television commercial, which tells everyone to 'take a different view,' airs for three weeks from March 28, 2001.

Published
2001

4. Steering clear of the snake oil salesmen

Author

Dancer, Helen

Subjects
Australia. Competition and Consumer Commission -- Laws, regulations and rules, Advertising -- Australia, False advertising -- Laws, regulations and rules, Year 2000 transition (Computers) -- Cases, General interest, News, opinion and commentary
Abstract

This article examines a lawsuit about misinformation to promoting sales and services for computer users about Y2K compliance in Australia. Relevant aspects of the case are discussed, an early example of the misinformation is provided, and steps taken to control the problem are discussed.

Published
1999

6. Japanese big spenders drive car firms into Aussie ad race

Subjects
Automobile industry -- Advertising, Corporations -- Advertising -- Japan, Advertising -- Australia, Automobile Industry, Advertising, marketing and public relations, Business, Business, international
Abstract

Japanese big spenders drive car firm into Aussie ad race Japanese car giants Toyota and Mitsubishi are pushing all out for domination of the Australian car market with massive ad [...]

Published
1990

7. PRODUCT CATEGORIES THAT ADVERTISE MOST

Author

METWALLY, M.M.

Subjects
AUSTRALIA -- ADVERTISING, Advertising -- AUSTRALIA, Advertising, marketing and public relations, Business
Published
1980

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