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The general requirements of China's rural revitalization strategy are industrial prosperity, ecological livability and rich life. However, the traditional livestock breeding model has struggled to balance the dual requirements of production development and ecological protection, and it is urgent to inject new impetus and explore new development paths. At present, e-commerce has become a bridge between pastoral areas and cities, herdsmen and consumers. E-commerce participation is not only an important starting point for herdsmen to increase the added value and profit space of livestock products, but also an effective way to change the original breeding behavior based on the premise of destroying grassland. Therefore, this paper presents an in-depth study on the issue of e-commerce enabling grassland ecological restoration, aiming to provide more scientific and effective guidance for e-commerce to be used to achieve a win–win situation in economy and ecology. Therefore, based on the data of 271 herdsmen in pastoral areas of Inner Mongolia, we used the OLS model and the two-stage least squares (2SLS) method to identify the direct impact of herdsmen's e-commerce participation on grassland utilization pressure. The empirical results show that e-commerce participation can significantly decrease the grassland utilization pressure. The conclusion was still valid after alleviating endogeneity and conducting a robustness test. The results of a mechanism analysis suggest that the reduction effect of e-commerce participation on grassland utilization pressure is mainly due to price incentive, reputation incentive and place identity. Subjective norms can strengthen the inhibitory effect of e-commerce participation on grassland utilization pressure. Furthermore, a heterogeneity analysis demonstrates that e-commerce participation has a better, decreased impact on the grassland utilization pressure on the banners of China's rural e-commerce demonstration county program. Under a counterfactual assumption, if herdsmen who can participate in e-commerce choose not to do this, their grassland utilization pressure will increase. [ABSTRACT FROM AUTHOR]

Grasshopper disasters threaten grassland animal husbandry, and overgrazing is widely recognized as one of the main causes of locust infestation in grassland regions. However, the impact of overgrazing on grasshopper disasters remains unclear. To address this knowledge gap, this study interviewed 541 households living in locust-prone areas in Inner Mongolia, China. The generalized Poisson model and OLS regression examined the relationship between herders' production behavior and locust disasters. The results showed that 42% of the herders had suffered from locusts more than three times over the past 15 years, with an average of 49 ha of grassland damaged per household. In addition, with the increase in grazing rates, the scale of locust disasters decreased before it increased. The results also showed that operating grassland areas and feeding forage reduced locust disasters significantly, while renting grassland areas and grazing rates worked oppositely. These results suggest that grazing intensity can make a significant difference in the occurrence of locust disasters. [ABSTRACT FROM AUTHOR]

The Payments for Ecosystem Services (PES) program is an innovative approach that provides economic incentives directly to natural resource exploiters in order to shape their behavior. Although the implementation of PES programs and the context in which these programs are implemented are often different across space, the spatial heterogeneities in the impacts of PES programs are often neglected in studies. In this study, we demonstrate the spatial and temporal dynamics of the Normalized Differential Vegetation Index (NDVI) in the grassland where China's Grassland Ecological Compensation Program (GECP) has been implemented, and we evaluate the impacts of the GECP on the NDVI. We found that most of the grassland in the GECP area showed small changes in NDVI between 2000 and 2010. On average, the GECP only had a marginal positive effect on the NDVI of grassland. Although the magnitude of impacts of the GECP was relatively small in most places where the program is implemented, we detected substantial heterogeneities in the impacts of the GECP on the NDVI. The impact of the GECP on the NDVI differed substantially, particularly between Inner Mongolia, Sichuan, and other provinces. Our findings suggest that there can be substantial heterogeneities in the impacts of PES programs across space, which can be leveraged to promote the efficacy of the GECP and many other PES programs around the world. [ABSTRACT FROM AUTHOR]