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In the move towards bioeconomy, little is known about the contribution of factors such as social capital and trust in farmers' motivation for adopting innovative practices like the cultivation of drought-tolerant bioenergy crops. Based on the broad notion of social capital, this research investigates the level of trust in institutions, cooperation, and the cultural value of farming in Greece and in Germany. Focus group discussions and interviews with farmers show similar levels of trust in institutions in both countries. Trust in cooperation positively related to community social cohesion in Germany, in contrast to the predominant mistrust of formal and informal forms of cooperation in Greece. In Germany, the cultural value of farming, urban "demands" impeding traditional small-scale farming, and their primary role in producing and guarding the rural environment tend to hinder the adoption of bioenergy crop cultivations. In Greece, the marginalization of farming results in an uncertain/ambiguous farming self-concept and, in turn, to an easier adoption of innovations such as the cultivation of bioenergy crops. All three dimensions are pivotal in agriculture, rural development, and energy transition, as they affect how people relate to institutions and to each other and organize and perceive themselves in the current representations of rurality. [ABSTRACT FROM AUTHOR]

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