1. CHRISTOPHER T. YOUNG.
- Author
-
Águila, Justino
- Subjects
- *
OUTDOOR advertising , *ADVERTISING management , *ECONOMIC competition , *MASS media & Hispanic Americans - Abstract
This article announces that Christopher T. Young, the president of Vista Media Group, has been selected by "MediaWeek" magazine as the Out-Of-Home Media All-Star for 2007. The author discusses how Young has been able to increase the company's outdoor advertising revenue as well as the division's overall growth. The author examines how Vista operates in an industry loaded with large corporations, but through Young's efforts the company has thrived by focusing on local mom and pop businesses.
- Published
- 2007