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21 results on '"Roku (Set-top Internet box) -- Advertising"'

1. Pixalate Reports Top 100 CTV Bundle ID Rankings for Global Open Programmatic Ad Spend in August

Subjects
Samsung Group -- Advertising -- Rankings, Advertising expenditures, Text messaging, Text messaging, Arts and entertainment industries, Roku (Set-top Internet box) -- Advertising, Apple TV (Set-top Internet box) -- Advertising
Abstract

Pixalate, a fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, has released the August 2024 Top 100 Most Popular Bundle IDs for Open Programmatic [...]

Published
2024

2. Pixalate Brings Out Top 100 Connected TV (CTV) Bundle ID Rankings For Global Open Programmatic Advertising

Subjects
Samsung Group -- Rankings -- Advertising, Text messaging, Text messaging, Arts and entertainment industries, Roku (Set-top Internet box) -- Advertising, Apple TV (Set-top Internet box) -- Advertising
Abstract

Pixalate, a fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, reported it has released the July 2024 Top 100 Most Popular Bundle IDs for [...]

Published
2024

3. Pixalate Issues June 100 Most Popular Bundle IDs for Open Programmatic CTV Advertising

Subjects
Samsung Electronics Company Ltd. -- Advertising, Hulu L.L.C. -- Advertising, Online information services, Text messaging, Advertising, Online services, Fraud, Electronics industry, Information services, Text messaging, Online information service, Electronics industry, Arts and entertainment industries, Roku (Set-top Internet box) -- Advertising, Apple TV (Set-top Internet box) -- Advertising
Abstract

Pixalate, a fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, reported it has released the June 2024 Top 100 Most Popular Bundle IDs for [...]

Published
2024

4. Pixalate Highlights Top 100 CTV Bundle ID Rankings for Global Open Programmatic Ad Spend in August

Subjects
Samsung Group -- Rankings -- Advertising, Advertising expenditures, Text messaging, Text messaging, Business, Business, international, Telecommunications industry, Roku (Set-top Internet box) -- Advertising, Apple TV (Set-top Internet box) -- Advertising
Abstract

Pixalate, a fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, has released the August 2024 Top 100 Most Popular Bundle IDs for Open Programmatic [...]

Published
2024

5. Pixalate Brings Out Top 100 Connected TV (CTV) Bundle ID Rankings For Global Open Programmatic Advertising

Subjects
Samsung Group -- Rankings -- Advertising, Text messaging, Text messaging, Business, Business, international, Telecommunications industry, Roku (Set-top Internet box) -- Advertising, Apple TV (Set-top Internet box) -- Advertising
Abstract

Pixalate, a fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, reported it has released the July 2024 Top 100 Most Popular Bundle IDs for [...]

Published
2024

6. Pixalate Issues June 100 Most Popular Bundle IDs for Open Programmatic CTV Advertising

Subjects
Text messaging, Online information service, Electronics industry, Samsung Electronics Company Ltd. -- Advertising, Hulu L.L.C. -- Advertising, Roku (Set-top Internet box) -- Advertising, Apple TV (Set-top Internet box) -- Advertising, Online information services, Text messaging, Advertising, Online services, Fraud, Electronics industry, Information services
Abstract

Pixalate, a fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, reported it has released the June 2024 Top 100 Most Popular Bundle IDs for […]

Published
2024

7. Pixalate Issues 100 Most Popular Bundle IDs for Open Programmatic Connected TV (CTV) Advertising

Subjects
Text messaging, Samsung Electronics Company Ltd. -- Advertising, Hulu L.L.C. -- Advertising, Roku (Set-top Internet box) -- Advertising, Apple TV (Set-top Internet box) -- Advertising, Text messaging, Fraud
Abstract

Pixalate, a fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, reported it has released the June 2024 Top 100 Most Popular Bundle IDs for […]

Published
2024

8. Cox Automotive Partners with Roku

Subjects
Advertising expenditures, Transportation equipment industry -- Alliances and partnerships, Streaming media, Television advertising, Streaming media technology, Arts and entertainment industries, Roku (Set-top Internet box) -- Advertising
Abstract

Cox Automotive and Roku reported they will pair data from Cox Automotive with TV streaming data from Roku, aTV streaming platform in the U.S., Canada, and Mexico, to better measure [...]

Published
2023

9. Entravision Links with Roku to Serve as Media Advertising Partner in Mexico

Subjects
Streaming media, Advertising, Streaming media technology, Arts and entertainment industries, Roku (Set-top Internet box) -- Advertising
Abstract

Entravision reported that the Company has partnered with Roku to serve as Roku's media advertising partner in Mexico. According to a media release, Entravision will help brands effectively reach consumers [...]

Published
2022

10. Roku Introduces Advertising Brand Studio

Subjects
Streaming media, Television advertising, Advertising executives, Streaming media technology, Arts and entertainment industries, Roku (Set-top Internet box) -- Advertising
Abstract

Roku reported the launch of an advertising brand studio to produce new creative ad formats and TV programming tailored for marketers. According to a media release, the advertising brand studio [...]

Published
2021

11. Roku Introduces New Shopper Data Program

Subjects
Television advertising -- Planning, Consumer research, Marketing, Streaming media, Television, Operating systems (Software), Supermarkets, Company business planning, Streaming media technology, Food and beverage industries, Roku (Set-top Internet box) -- Advertising
Abstract

Roku reported the company launched a new shopper data program to make TV advertising more precise and measurable for CPG marketers. According to a media release, Kroger Precision Marketing (KPM) [...]

Published
2020

12. Roku Releases OneView Ad Platform

Subjects
Television advertising, Streaming media, Advertising effectiveness, Marketing, Advertising executives, Television, Identity, Streaming media technology, Arts and entertainment industries, Roku (Set-top Internet box) -- Advertising
Abstract

Roku unveiled OneView Ad Platform, a single platform leveraging TV identity data from the No. 1 TV streaming platform in the US to manage advertising across OTT, desktop and mobile [...]

Published
2020

13. Entravision Links with Roku to Serve as Media Advertising Partner in Mexico

Subjects
Streaming media, Advertising, Streaming media technology, Business, Business, international, Telecommunications industry, Roku (Set-top Internet box) -- Advertising
Abstract

Entravision reported that the Company has partnered with Roku to serve as Roku's media advertising partner in Mexico. According to a media release, Entravision will help brands effectively reach consumers [...]

Published
2022

14. Roku Unveils Advertising Brand Studio

Subjects
Streaming media, Television advertising, Advertising executives, Streaming media technology, Business, Business, international, Telecommunications industry, Roku (Set-top Internet box) -- Advertising
Abstract

Roku reported the launch of an advertising brand studio to produce new creative ad formats and TV programming tailored for marketers. According to a media release, the advertising brand studio [...]

Published
2021

15. Roku Launches OneView Ad Platform

Subjects
Television advertising, Streaming media, Advertising effectiveness, Marketing, Television, Identity, Streaming media technology, Business, Business, international, Telecommunications industry, Roku (Set-top Internet box) -- Advertising
Abstract

Roku unveiled OneView Ad Platform, a single platform leveraging TV identity data from the No. 1 TV streaming platform in the US to manage advertising across OTT, desktop and mobile [...]

Published
2020

16. Beachfront Media Introduces New Platform for TV Apps

Subjects
Video games -- Equipment and supplies, Arts and entertainment industries, Roku (Set-top Internet box) -- Advertising
Abstract

Beachfront Media, a video technology company, has unveiled its next-generation video ad mediation platform for TV apps. According to a release, video publishers and developers, who have worked hard to [...]

Published
2014

17. Roku to Purchase dataxu

Subjects
Advertising campaigns, Software, Marketing, Advertising executives, Company acquisition/merger, Business, Business, international, Telecommunications industry, Roku (Set-top Internet box) -- Advertising
Abstract

Roku has entered into an agreement to purchase Boston-based dataxu, a demand-side platform (DSP) that enables marketers to plan and buy video ad campaigns. According to a media release, dataxu [...]

Published
2019

18. Adobe Highlights Advertising Cloud Capabilities

Subjects
Television advertising, Marketing, Advertising executives, Advertising, Business, Business, international, Telecommunications industry, Roku (Set-top Internet box) -- Advertising
Abstract

Adobe reported a partnership with Roku to offer Adobe customers the ability to precisely target the large consumer audience moving to over-the-top service (OTT). According to a media release, marketers [...]

Published
2019

19. Roku Launches New Ad Insights Suite

Subjects
Television networks, Television viewers, Target marketing, Business, Business, international, Telecommunications industry, Roku (Set-top Internet box) -- Advertising
Abstract

Roku reported further advancements in over-the-top (OTT) advertising measurement by introducing Ad Insights. According to a media release, the new offering allows marketers to measure campaign reach and effectiveness across [...]

Published
2018

20. Magna Partners with Roku

Subjects
Television advertising, Advertising expenditures, Business, Business, international, Telecommunications industry, Roku (Set-top Internet box) -- Advertising
Abstract

Magna recently reported an industry-first strategic partnership with Roku to deliver targeted advertising to OTT audiences. According to a media release, through this partnership, IPG Mediabrands clients will gain accelerated [...]

Published
2017

21. Beachfront Media Unveils New Platform for TV Apps

Subjects
Video games -- Equipment and supplies, Business, Business, international, Telecommunications industry, Roku (Set-top Internet box) -- Advertising
Abstract

Beachfront Media, a video technology company, has unveiled its next-generation video ad mediation platform for TV apps. According to a release, video publishers and developers, who have worked hard to [...]

Published
2014

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