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Your search keyword '"*BOOKSTORES"' showing total 2 results
Start Over Descriptor "*BOOKSTORES" Region china Publisher dow jones & company inc
2 results on '"*BOOKSTORES"'

1. Megabookstores Arrive in China, Courtesy of the State.

Author

Chang, Leslie

Subjects
*BOOKSTORES, CITY of Books (Shanghai, China)
Abstract

Reports on the City of Books, a seven-story bookstore located in Shanghai, China. The popularity of the store; Details of the store's backer Xinhua, the Chinese Communist Party's propaganda and news agency; Details of the store; Efforts to transform state institutions into conglomerates.

Published
1999

2. Bertelsmann breaks through a great wall with its book clubs.

Author

Knecht, G. Bruce

Subjects
*BOOKSELLERS & bookselling, *BOOK clubs (Discussion groups), *BOOKSTORES, *FOREIGN business enterprises
Abstract

Focuses on the success in China of the Bertelsmann Book Club. The club's offer of approved titles and fast delivery; Delivery of books by the club's crew of bicycle-riding deliverymen; The company's estimate of the size of their market in China; Details of the book club's operation; Their opening of bookstores in Shanghai; Comments from Ekkehard Rathgeber.

Published
1998

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