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Abstract: Indicators describing sustainability and, more recently, well-being have raised considerable interest throughout the world. Much conceptual and empirical research exists focusing on the criteria for sustainability and development of indicators, while relatively few studies examine the actual use and influence of indicators. Employing document analysis and interviews of key actors, we explore the use of sustainable development indicators at national and EU level and draw forth lessons relevant for topical discussion of the measurement of human well-being. We apply a conceptual model of three main types of indicator use: instrumental, conceptual, and political. The results indicate that the use of sustainability indicators is mainly confined to the ‘indicator circuit’ formed by indicator-developers themselves and actors obliged to use the indicators. The results suggest that direct instrumental use of indicators shows limited potential, whereas conceptual use is the key for enhanced indicator influence in the long term. Political use of indicators cannot be controlled by the indicator-developers. [Copyright &y& Elsevier]