Search

Purpose: The objective of the work is to have an insight into the degree of the contemporary concept of greening the organization through human resource management (HRM) and to attempt to bridge the gap toward environmental awareness, as well as to observe the dimensions of green HRM (GHRM) practices and its impression toward environmental sustainability by using analytical hierarchy process (AHP) and FAHP. Design/methodology/approach: The research was carried out in two phases; multi-method was employed. The first phase mainly includes a systematic review to convene comprehensive knowledge of widespread GHRM practices to leverage environmental sustainability. In the second phase, the AHP and fuzzy AHP (FAHP) were employed to examine the influence of the respective dimension of GHRM practices toward environmental sustainability. Findings: This study emphasizes the status of GHRM practices such as green recruitment and green selection, green performance management, green training and development, green compensation and rewards, green welfare aspects as a way to aid environmental issues. The findings suggest that these initiatives help to leverage environmental sustainability. Further, this paper reveals that green compensation and rewards have the highest impact on leveraging environmental sustainability. However, this study also emphasizes the comparative study of GHRM dimensions through AHP and FAHP. Originality/value: As existing studies reveal, there is least research carried on this field of study and no study was conducted using AHP and FAHP in this field. Thus, this study reveals the necessity to discover the degree of concern toward GHRM practices in context to India. [ABSTRACT FROM AUTHOR]

Purpose: A multispecialty hospital possesses sustainable competitive advantage if it continuously improves performance, repeatedly delivers quality service and unique value to the patients and the sources of competitive advantage are valuable, rare, inimitable, non-substitutable or causally ambiguous. The term sustainable competitive advantage is vague and ambiguous and the environment in which hospitals operate is dynamic, turbulent and disruptive. Therefore, sources of competitive advantage must change and evolve with time. This paper aims to explore the themes of competitive advantage in a dynamic environment for multispecialty hospitals in India by studying data from secondary sources for five hospitals. Design/methodology/approach: The findings of the case study were based on the analysis of secondary data that are extracted from the official websites of the hospitals, with the grounded theory approach. Findings: Five identified themes are as follows: changing and adapting; clinical excellence; creating unique value; managing unpredictable circumstances and patient-centric approach. All the themes supported hospital performance, service and value delivered to patients and therefore may help in building a competitive advantage of the hospital. However, sustainability factors were inconsistent across the themes. Practical implications: The CXOs and CMOs of hospitals can review the themes periodically and re-align the business strategies to build a sustainable competitive advantage. Originality/value: The findings of the study uncovered the criticality of re-alignment of resources deployed in the unpredictable and ever-changing environment in which hospitals thrive to build sustainable competitive advantage. [ABSTRACT FROM AUTHOR]