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Purpose: This paper explores the mechanism of organizational Pao culture in an Oriental cultural context and its impact on CSR implementation and outcomes. Design/methodology/approach: Three short cases are presented to reveal how the traditional Chinese Pao culture influences CSR implementation and outcomes in Chinese firms. Findings: The findings suggest that the traditional Chinese Pao culture is the driver behind the value orientation of the norms of passing on favors and doing good deeds will be rewarded. Knowing this can help leaders in such organizations to incentivize member participation in building organizational Pao culture. Practical implications: Through the collaborative construction of the core of Pao culture and external evaluation standards of corporate social responsibility, enterprises can thus achieve the dual goals of self-development and social benefits. Social implications: Enterprises and managers can be encouraged to draw management wisdom from the essence of cultural norms, so as to achieve the goal of realizing the interests of all CSR participants. Originality/value: This paper emphasizes the dynamics and outcomes of CSR implementation in the context of the traditional Chinese Pao culture and expands the boundary of CSR research beyond a Western cultural setting. [ABSTRACT FROM AUTHOR]

Purpose – The purpose of this paper is to explore how corporate environmental strategies, namely, environmental management strategy (EMS) and green product strategy (GPS), affect the competitiveness of a firm. In addition, this study investigates whether the environmental collaboration in supply chains (ECSC), namely, environmental collaboration with suppliers (ECS), and environmental collaboration with customers (ECC) moderate the environment-performance relationship. Design/methodology/approach – Survey methodology and regression modeling are adopted to assess the relationship between corporate environmental strategy and competitive performance of a company, including the moderating effects of ECSC. Findings – Competitiveness is positively affected by EMS and GPS. ECSC moderately affects the links among EMS, GPS, and competitiveness. Regarding the differences between the impacts of ECS and ECC on performance, only ECS acts as a moderator in the enhancement of EMS and GPS. Thus, ECS positively contributes to enhance competitive advantage. In contrast to perceptions, ECC directly improves firm competitiveness. Research limitations/implications – The findings support the understanding that the moderating role of ECSC may explain the conflicting results in environment-performance linkages. In particular, suppliers and customers could impact EMS and GPS in direct or interactive ways, or both, to enhance the performance of a firm. Practical implications – Significant performance improvements are influenced not only by the real environmental commitment of companies to internal green management but also by the positive relations of firms with their external cooperative capabilities in environmental relationships with chain partners. Originality/value – This research is the first to suggest and empirically test the moderating impacts of ECSC on the relationship between corporate environmental strategy and competitiveness. [ABSTRACT FROM AUTHOR]