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1. Health Communication in Media: An Analytical Study of Coverage of World Blood Donor Day in Leading National Dailies from Jaipur.

Author

Pandey, Hemant Kumar, Kumar, Subhash, and Dixit, Prabhat

Subjects
PUBLISHING, RESEARCH, HEALTH education, MASS media, PHYSICIANS' attitudes, INTERVIEWING, NEWSPAPERS, HEALTH, INFORMATION resources, SPECIAL days, QUESTIONNAIRES, CONTENT analysis
Abstract

Print media is the oldest media for news and information. It includes newspapers, magazines, journals and other printed material etc. The print media is responsible for reporting the latest and accurate news and information. The common people find the plethora of thoughts from the newspapers so that they can formulate their own opinions, ideas and judgment about the issues. Health related stories are an important part of the information published in the newspapers. In this research paper the researcher has undertaken content analysis of four national dailies published from Jaipur city over a period of three years (2019, 2020 & 2021) on their coverage of 'World Blood Donor Day'. [ABSTRACT FROM AUTHOR]

Published
2021
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