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The study aims to review the challenges of implementing big data by Malaysian small- and medium-size enterprises (SMEs)as well as to figure out the relationship between architecture, social, law and market. Currently, there is limited research and literature examining the challenges of big data analysis in Malaysia SMEs. This paper has opted for a thorough analysis of the complexities of implementing big data at SMEs in Malaysia by applying a comprehensive literature search from different databases, journals, Google scholar, IEEE and content review. This research offers practical insights into the complexities of taking Big Data in SMEs in Malaysia. It is proposed that law, architecture, social and market can be applied by Malaysian SMEs to adopt big data analytic. The authors used quantitative survey. This is done by soliciting criteria from general managers/managing directors/CEOs or data analysts from LinkedIn group. Data wereanalysed by partial least square. This research makes contribution to academics and practitioners to the emerge of predictive model to suit the challenges of big data adoption in Malaysia SMES.

The emphases of student involvement and meaningful engagement in the learner-centered education model have created a new paradigm in an effort to generate a more engaging learning environment. This...

The IMP (International Marketing and Purchasing) history starts more then 40 years ago (1976) when a group of researchers from different countries interested in business-to-business met in Uppsala ...

Business process models are used heavily in practice as a basis for process improvement, systems development, and understanding business operations. While prior research has identified a clear need...

Many barriers must be overcome when entering the base-of-the-pyramid (BoP) market. Firms facing these barriers need to innovate new business models and reinvent existing ones to suit the BoP context. While previous literature has focused on the innovations of particular components of business models in BoP markets, we investigate the reconfigurations in the business model components that underpin the successful business model innovations. This study is based on multiple case studies in the water sector that we carried out in several different countries. Our findings suggest five business model innovations: (a) design, (b) renewal, (c) expansion, (d) diversification and (e) replication. Each business model innovation is a specific response to the barriers met in the BoP market and requires consistent configuration between its various components (i.e. value proposition, value creation and profit equation). These findings add, in two important aspects, to the academic realm of the business model domain: by contributing to the debate of business models in BoP markets and by advancing the configurational view of business models.

This article explores trends in business retention and expansion (BRE) and business clusters over the last two decades (1994–2014). Using national surveys of local governments, this article finds t...

Purpose: Business incubators are areas created to help firms find their feet and are devised to promote entrepreneurial initiatives. From the relationship marketing approach, the present study seek...

Digital business model research spans the disciplines of information systems, marketing and entrepreneurship. Despite the growing research in the area there is a lack of understanding of how digital entrepreneurs identify business opportunities and conceptualize those in a business model. The literature on business models lacks consistent terminology and specification of critical components. Through an explorative study of digital entrepreneurs we examine how entrepreneurs identify business opportunities and how they translate them into a workable business idea. Although entrepreneurs typically have difficulty explaining their business model components we identified that critical features in our simplicity framework include three main modules, transaction/matching, marketing and back-office components, and simplicity in terms of value proposition, conceptualization approach and usability. This research proposes that a parsimonious view of digital business models, aligned with the lean start-up ide...

Australian business leaders informed the development of a framework that outlined their views of what model business behaviours are and how these can be driven through appropriate business action. This framework overviews that organisations who seek model business behaviour should:- Establish a clear direction and robust strategy- Develop and sustain relationships with stakeholder- Put people first and engage with staff- Measure outcomes and evaluate successFurther consultation with Australian government leaders highlighted that these model behaviours could largely be adopted by Australian government agencies when they operate as a business. Application of these behaviours would help drive exemplar business behaviour more broadly.

E-business, e-education, e-government, social media, and mobile services generate and capture trillions of bytes of data every second about customers, suppliers, employees, and other types of data. The growing quantity of big data is an important part of every sector in the global economy. However, there is a significant shortage of business data analysts. The authors explored a random sample of 215 Association to Advance Collegiate Schools of Business–accredited U.S. business colleges' official websites regarding their business analytics program offerings at varied academic levels. The findings indicate that only a minority of the 215 colleges offered business analytics programs at varied academic levels.

The article discusses the relevance of system analysis approaches for family-run agricultural enterprises with their complex structures, and challenges. A conceptual framework for system analysis of family-run agricultural enterprises, considering the interdisciplinary and integrating principles of system theory and management cybernetics, is developed. A comparison of system-oriented modeling of such enterprises with exclusively analytical and single-discipline methods of business analysis demonstrates the benefits of system approaches. Situational knowledge of specific internal structures and the business environment of family-run agricultural enterprises can be used to enrich the framework. Managers and business consultants of these enterprises benefit from a better understanding of interrelations within the enterprises to cope with complexity. The concept further allows a differentiated analysis of management and owner-manager behavior, and of conflicting needs of enterprise and family. The adapted fr...

The continuing rapid globalization has significantly changed the nature of business and management, leading to increased pressure from a wide range of stakeholders to globalize business schools and to internationalize business curricula. This comes with a corresponding imperative to rigorously evaluate the impact of an international business education at institutional, program, and course levels. This study focuses on the types of assignments employed and approaches to assignment design in international business courses. A total of 92 studies in the scholarly literature on international business and international management are reviewed from 1970 to 2014. The study finds significant opportunities to expand and enrich research on assignment design, so as to better equip international business educators to validly and reliably measure learning outcomes.

OVERVIEW:Business model innovation has arguably become a critical way to innovate, but its success factors are poorly understood. A lack of tools allowing the examination of business models in their entirety combined with the complex relationship between business model changes and market outcomes makes this especially difficult. This article introduces a comprehensive framework that addresses these two issues, by providing an integrated, value-based view of all of the critical components of the business model. The framework is applied to two well-known cases—Netflix and Spotify—to demonstrate how the tool can be used to highlight the critical differences in business models that may at first seem very similar and show how the framework enables managers to envisage the dynamics of business model innovation.

The current literature shows that creating a good framework on business process model (PM) is not an easy task. A successful business PM should have the ability to ensure accurate alignment between...

Literature concerning group ethical decision making in a business setting has traditionally focused on directly comparing group versus individual decisions and then investigating differences. Analysis of the interactive process of group ethical decision making appears sparse. This study addresses the gap by investigating group decision making from a social decision scheme (SDS) perspective in a Chinese cultural setting. A cohort of Chinese accountancy students evaluated ethical business scenarios individually and then in a group context. Group responses could be explained in terms of both the SDS and the Chinese cultural perspective (zhongyong). Specifically, groups did not select the most ethical choice but rather the most moderate of all choices advocated by the majority (zhongyong). These results show the application of SDS theory in a culturally specific (Chinese) environment and note the impact of culturally specific factors (zhongyong) on business decision making. The implications are significant fo...

This article provides valuable information on the chances and the possibilities of Business Intelligence applying in organizations. Three theories—the Resource-Based View, Maturity Models, and Critical Success Factors—were used to investigate Business Intelligence issues. They provided a comprehensive view on Business Intelligence. Using a semi-structured interview method, the results from 20 organizations applying Business Intelligence are presented. Finally, based on the analysis of the literature and on the qualitative surveys, conclusions for future research in Business Intelligence are provided.

Family businesses contribute to the economies and social fabric of their communities, often forming the stable business core. Although identified as family businesses, they may also be classified as entrepreneurial or small businesses. Few empirical studies have validated the classification of either group – entrepreneur or small business – based on unique differences or contributions to economic development over time. In this study, panel data from three waves of the National Family Business Survey (USA) spanning 10 years were used to verify the distinct differences between groups. Results indicate the importance of supporting family business owners, whether entrepreneurs or small business owners, in economic development because each group makes important contributions to the long-term sustainability of its community’s economic sector. While entrepreneurs achieve greater gross income and number of employees, small business owners offer stability during economic downturns. Suggestions to guide pol...

Big data provides firms with new opportunities to create business value. However, data sourcing remains a challenge for organizations seeking to adopt and implement new data technology for routine use, particularly in turbulent business environments. The online-to-offline (O2O) business model has become the prevailing e-commerce business model in China. The goal of this study is to investigate how this new business model uses big data technology to explore and amass valuable customer resources. With the support of big data technology, Haier, the largest home appliance manufacturer in the world, has deployed the O2O business model very effectively, transforming the company from a traditional manufacturing commerce operation to a company undertaking Internet-based business. This case study provides a good example of how business value can be created in today’s age of big data. This case study provides new insights into implementing O2O business model practices and big data applications effectively by compan...

This article examines recent historical research on business groups in the light of business group theory and ongoing debates on the economic rationale, characteristics, and social implications of this ubiquitous form of business organisation. We argue that historians are challenging several assumptions of the business group literature in two ways: expanding the temporal and geographical boundaries of business groups and producing sound empirical evidence on the long-term dynamics and flexibility of business groups in different institutional contexts. Finally, we outline a research agenda aimed at increasing the impact of historical research on business group scholarship.

In this analysis of business model innovation, a key competitive instrument for major corporations, the author explores the concept of the business model, identifies the features of innovative business models being used as competitive tools in today's volatile markets, and describes the challenges involved in various approaches to implementing innovation. Innovation's role as a key driver of game-changing industry shifts is examined, and it is concluded that business model development and implementation are becoming a strategic imperative for most global players.

Dynamic aspects of intended company change can be related to the development and management of a portfolio of business models with regard to competence deployment and to performance. A portfolio of ...

Although critical thinking (CT) skills are usually considered as domain general (Gabbenesch, 2006; Halpern, 2003), CT ability may benefit from expertise knowledge and skill. The current study examined both general CT ability and CT ability related to business scenarios for individuals (a) expert in business, (b) novice in business, and (c) with no business experience, as well as the effects of educational background on both general and business-related CT. Results are discussed in light of research and theory on CT and business, and implications for future research are discussed.

The recent wave of innovations forces organizations to transform. Current business models easily become irrelevant, unresponsive, and unready. However, successful change is difficult. In the literature, failure rates of change efforts of over 70% have been shown. This article addresses the issue of connecting strategy and implementation from an architecture perspective by taking a holistic view on the business through a controlled language, modeling, and implementation. I contend that business architecture practice can contribute substantially to increase the success rate of enterprise transformations through alignment of the need, the approach, and internal context. I also argue that a controlled language is a key asset, since it provides rigor in defining and communicating what the right work/right way is when transforming the enterprise; thus, it resolves one of the big challenges caused by technological developments. By setting direction and communicating business needs with rigor, the business archit...

Assurance of learning and its assessment are critical focal points in collegiate schools of business as programs strive to achieve or maintain Association to Advance Collegiate Schools of Business accreditation. Prior research suggests that student learning in business core disciplines can be measured by the Educational Testing Service Major Field Test in Business (MFT-B). What factors predict student performance on the MFT-B? The authors examined predictors of student learning not addressed in prior research. The analysis of this unique variable set consisting of high school grade point average, grade on an accounting competency exam, cumulative hours earned, and membership in the School of Business Mentor Association furnishes noteworthy, new insight to the understanding of factors that affect learning in business core disciplines.

Experiential learning offers business students immersive and transformative experiences to demonstrate their knowledge and skills in working to meet real-world business challenges they are likely to face in the workplace. These types of experiences raise the profile of business schools and their students with prospective employers and are currently encouraged within business school curriculums by business education accrediting agencies. This article examines how business education experiential learning initiatives serve to develop and reinforce key information literacy competencies. A range of initiatives are discussed including consulting projects, student competitions, and student-managed investment funds.

The National Committee of Inquiry into Higher Education (1996) chaired by Lord Dearing envisioned a university sector central to the UK's knowledge-based economy. With successive government support the university-business partnership ideology has been put into practice. Widening participation has increased in emphasis over recent years, providing key innovations and skills to support business growth. Yet business schools activities in business growth is marginal against other university schools. The paper reports on an empirical study analyzing the university/business values derived from one small business engagement project. Data collected through semi-structured interviews, observations, memos, and discussions were coupled with critical evaluation of work and action-based learning (ABL) literature. Analysis reveals evidence of multiple value adding factors; it emerged that the existence of knowledge, present or generated through blended learning techniques, was a key value adding element. The findings e...

In response to the ongoing multidimensional change occurring in the external environment, forest sector companies must adapt or create new business models. Our primary objectives are to illustrate the use of an expanded Business Model Canvas for business model design as well as highlight additional evaluation tools that we have developed. We do this via an example from a medium-sized US manufacturer of value-added wood products that desired to design a business model for export market entry. We introduce a method for identifying business models, supported by an evaluation tool and core value calculations. The lessons learned are discussed.

Information technology has become heavily embedded in business operations. As business needs change over time, IT applications are expected to continue providing required support. Whether the existing IT applications are still fit for the business purpose they were intended or new IT applications should be introduced is a strategic decision for business, IT and business-aligned IT. In this article, we present a method that aims to analyse business functions and IT roles and to evaluate business-aligned IT from both social and technical perspectives. The method introduces a set of techniques that systematically supports the evaluation of the existing IT applications in relation to their technical capabilities for maximising business value. Furthermore, we discuss the evaluation process and results that are illustrated and validated through a real-life case study of a UK borough council and followed by discussion on implications for researchers and practitioners.

It is widely acknowledged that information technology (IT) and business resources need to be well aligned to achieve organizational goals. Yet, year after year, chief information officers still name business-IT alignment a key challenge for IT executives. While alignment research has matured, we still lack a sound theoretical foundation for alignment. Transcending the predominantly strategic executive-level focus, we develop a model of "operational alignment" and IT business value that combines a social perspective of IT and business linkage with a view of interaction between business and IT at nonstrategic levels, such as in daily business operations involving regular staff. Drawing on social capital theory to explain how alignment affects organizational performance, we examine why common suggestions such as "communicate more" are insufficient to strengthen alignment and disclose how social capital between IT and business units drives alignment and ultimately IT business value. Empirical data from 136 fi...

The authors teach Operations Management to Business students in a post-1992 university across a number of undergraduate and postgraduate modules. They have more than 10 years' experience organising...

New flexibility-oriented business models represent a novelty in business model research. They aim at optimising the management of manufacturing flexibility in turbulent environments through the offering of added-value services by system suppliers. However, they are currently defined at theoretical level and their economic sustainability for customers and suppliers has to be quantitatively demonstrated. In this paper, a methodology to assess the economic performance of flexibility-oriented business models based on probabilistic event-decision trees modelling is presented. The methodology was applied to a real industrial case and simulations were performed to identify win-win conditions that make business models sustainable for customer and supplier. Results allowed to understand which are the main variables determining flexibility-oriented business models' success and they constitute a reference for companies willing to innovate their business model in this direction. © 2014 © 2014 Taylor & Francis.

As calls for enhancing the ability of business students to think creatively and develop innovative goods and services have become universal, researchers in the area of creativity have expressed concerns that the U.S. educational system may not foster creative thinking. The authors’ research is based on a sample of 442 undergraduate business students enrolled in marketing classes at two different universities. Students’ creativity was assessed using a creativity scale that measured ways of thinking in six different areas. The authors compared creativity scores of different business majors in each of these six dimensions and found that contrary to earlier research findings, students in the quantitative business disciplines of accounting, finance, economics, and information systems outperformed other business majors in some categories of creative thinking. Specific recommendations are presented to include training in a greater variety of dimensions of creative thinking in the business curriculum.

Process performance management (PPM) aims at measuring, monitoring and analysing the performance of business processes (BPs), in order to check the achievement of strategic and operational goals and to support decision making for their optimisation. PPM is based on process performance indicators (PPIs), so having an appropriate definition of them is crucial. One of the main problems of PPIs definition is to express them in an unambiguous, complete, understandable, traceable and verifiable manner. In practice, PPIs are defined informally —usually in ad-hoc, natural language, with its well-known problems— or they are defined from an implementation perspective, hardly understandable to non– technical people. In order to solve this problem, in this article we propose a novel approach to improve the definition of PPIs using templates and linguistic patterns. This approach promotes reuse, reduces both ambiguities and missing information, is understandable to all stakeholders and maintains traceability with the process model. Furthermore, it enables the automated processing of PPI definitions by its straightforward translation into the PPINOT metamodel, allowing the gathering of the required information for their computation as well as the analysis of the relationships between them and with BP elements Comisión Interministerial de Ciencia y Tecnología TIN2009-07366 Comisión Interministerial de ciencia y Tecnología TIN2012-32273 Junta de Andalucía TIC-5906 Junta de Andalucía P07-TIC-2533

Business growth serves a major role in economic development and employment. This paper focuses on growth of micro-enterprises which represent significant proportions of firms in most economies. Using an empirical survey, the importance of key business processes and resources for growth of micro home-based businesses (HBB) is identified and reported by geographic sales scope (local, regional, national and international). The analysis includes evaluation of business indicators, growth strategies, financial resources, social capital, marketing activities, human capital and other core resources for business growth. Results demonstrate the importance of the personal aspirations, energy, commitment, priorities and social networks of the owner/managers, combined with core functional business activities and growth strategies. Similarly, valuing family, industry links and external advisors equally demonstrates the interconnection of personal and business factors. Of the significant differences by geographic sales scale, only five showed increasing importance with increasing scale and market scope.

A critical step toward advancing research for achieving greater impact on occupational safety and health in small businesses is to have a better understanding of what is meant by the term ‘small business’. The term needs to reflect not only the number of people employed and the financial resources of an enterprise, but also the psychosocial experience of the people that are represented in small businesses. In this article we discuss the role of several dimensions in differentially defining the small business construct, including: number of employees, business age, structure, workforce, manager centricity, and culture. As greater consensus on the small business label is reached, more focused frameworks for small business occupational safety and health research, policy and practice may be developed.

Colleges and universities are being asked by numerous sources to provide assurance of learning assessments of their students and programs. Colleges of business have responded by using a plethora of assessment tools, including the Major Field Test in Business. In this article, the authors show that the use of the Major Field Test in Business for assurance of learning purposes is ill advised. First, it provides no direct evidence of student learning. Second, it offers no useful comparative analyses to other business students or institutions. Consequently, it provides no guidance for curriculum or program changes to achieve better learning outcomes. Thus, use of the Major Field Test in Business offers only a pretend solution to the problem of assurance of learning assessment.

The business model construct has been widely used during the last decade, partly because of its potential to provide a holistic view of how companies do business. A test of how prefabrication could ...

Globalization is a force that produces deep changes in business and society. Business schools face great challenges and opportunities in educating future leaders who can work across countries and cultures. This article presents some strategic issues regarding the type of education that business schools should offer from a global perspective, aimed at developing business leaders/managers endowed with knowledge, values, and cross-cultural intelligence to seek progress for their communities, their businesses, and society at large. These goals must be achieved in a world of multilevel access to education and jobs with a more equitable array of opportunities for both developed and developing markets.

The scope of this article is two-fold. First, it looks at business research in general, in various countries, as a task that the dean wants to have faculty members pursue, to attain goals such as accreditation and ranking with organizations such as the AACSB, Equis, the Financial Times, and US News & World Report. And second, it looks at international business research as part of what business schools produce and what a dean can encourage. As more academics realize the importance of international competition, and also of dealing with people from other cultures and countries, IB research is becoming more acceptable in mainstream publications as well as in specialized international business ones. Key questions discussed here include encouraging, measuring, promoting, and financing international business research.

In this special issue of the Journal of Teaching in International Business, a number of deans reflect on the growth and development in global business education and development. The objective of the special issue is to provide insight into where the field originated and where it needs to move to continue advancement. Seven articles, written by current and former business school deans and their colleagues, are presented from a strategic perspective that cover the curricular, research, and business community outreach issues as they relate to international business academic and professional development programs. Through the presentation and discussion of these related issues, a dialogue will be started to set the agenda for continued advancement and sustainability of international business education across the globe.

One of the classical topics of business history is the studies of business leaders and entrepreneurs. The approaches, the material and the goals of these studies have varied over time, due to contemporary scholarly debates and methodological ‘fashions’, but this topic has been on the agenda as long as we can talk about a business history field. This article uses previous research to discuss prosopographic studies of business leaders and how these investigations have enabled us to reach a deeper understanding of managerial recruitment, professionalisation of management and (business) elite formation in a historical perspective. Furthermore, it shows that prosopographic studies of the business elite can also provide insights into other types of problems and questions in the field of business history, especially in relation to corporate and industrial transformations.

A good business history, old or new, is increasingly the one able to speak, or to be understood, by other social scientists, unfamiliar with the historians’ research methodology but, nevertheless interested in the evidence, and also spillovers, provided by historical research. This has recently brought business historians to examine the possibility of a closer dialogue between business history and areas of management research which are more oriented towards the time dimension as a component of their conceptual framework, such as international business studies, management and strategy, and in particular family business studies. Generally speaking, these reflections have had ambiguous outcomes so far: they recognize the necessity of a closer dialogue, they emphasize the 'history-friendly' nature of some sub-fields of management studies (as well as the isolation of others), and try to identify how business history can fruitfully interact with disciplines oriented towards speculation, synthesis and normative purposes.

Business systems consist of interrelated processes and business structures. Performance of the processes is of the greatest strategic and operational importance in affecting organisations' business results, competitiveness, and sustained success. This paper presents a holistic approach to business processes and their management, and aims at reacting against problems and superficial solutions that we have found in many organisations. Process management concepts are clarified in a business-oriented way. The presented principles and managing tools and infrastructure have proved effective and efficient in practical cases in different organisations. People and leadership aspects, information and knowledge aspects, and requirements of modern business networks and ecosystems are especially highlighted. The value of our approach lies in its comprehensiveness and theoretical foundation. These and our flexibly practical business-oriented tools ensure that possible limitations can be evaluated and avoided. The resul...

With the continuous application of service-oriented thought in business, plenty of businesses are encapsulated into business services, thereby being published, integrated and applied. Their evolution and interaction behaviours form business service ecosystem BSE. In this environment, service providers adopt different business strategies, such as promotion alliance and industry association, thereby forming relationships of cooperation and competition, which have a significant influence on services selection. However, most current related works consider business services to be static and independent, and some works consider correlation but without classification and analysis of correlation types, which is very important to investigate their different influences. In this research, first, a business correlation framework BCF is proposed to formally classify and describe business correlations. Then, a business service correlation model BSCM is established to model actual BSE, supporting correlation modelling. Next, a correlation-aware services selection model CaSSM is investigated. Finally, a case study of marine logistic service indicates the effectiveness of BCF and BSCM, and the selection result shows that a higher quality of service and performance can be achieved by CaSSM.

This paper investigates the phenomena and effects of heavy tails of execution time in business processes. We approached the heavy tails as a particular variation of business process execution, and analysed them from empirical data of its execution time. The features and possible causes of the heavy tails were investigated. A workflow simulation was conducted to simulate the heavy tails, in order to evaluate quantitatively their effects to business process performance. The simulation outcomes demonstrate that (1) even a heavy-tailed activity in a business process can cause large variation of end-to-end execution times of the process and (2) there are significant prediction gaps resulted by different assumptions of execution times between an exponential distribution and a heavy-tailed distribution.

Business interests and agendas have been amongst the most influential drivers in the restructuring of the UK planning system over the past 30 years. Yet questions regarding the nature of business and business agendas and the power and influence of business interests have been somewhat under-developed in recent planning theory. In this paper we adopt a distinctive approach to theorizing business interest representation and business–state relations based on a strategic-relational approach. This seeks to establish an explicit focus on the dynamics of business–state relations, a standpoint of particular salience to planning and planning theory. It also offers distinctive theoretical perspectives regarding questions of business power and the evaluation of business influence, as well as informing contemporary debates around the engagement of business in planning processes. These insights hold significant potential in extending understanding of governance dynamics and the realities of planning politics and practice.

In this paper the business viability of a crowdfunding platform for movie production in a small geographical region is assessed. Based on a benchmarking study, we compiled a set of typical value-network elements, resulting in a proposed business model that employs a hybrid set of financing and revenue sources. Finally, we project this model on available data and constructed a pessimistic, neutral and optimistic scenario about the viability of such a platform. We conclude that in such a small market, it will never create the necessary revenues for the production of long feature movies. However, a crowdfunding platform could proof valuable when combined with other means of financing, for smaller movie formats.

In today's complex global environment, business educators need to play a more strategic role in moving the business sector from a compliance orientation to one in which future business leaders are equipped to serve as strong advocates for human rights and every dimension of sustainability (environmental, economic, and social). While much innovative work is underway to embed human rights in business, the author aims to provide business educators with resources to do likewise so that the emergence of a new generation of business leaders may be fostered—leaders who incorporate human rights into their decision making and serve as powerful influencers in establishing an inclusive and sustainable world.

The authors analyzed curricula from all 61 Canadian undergraduate business programs and found that business schools that contain economics departments, business schools with higher mathematics and statistics requirements, and business schools that have received Association to Advance Collegiate Schools of Business accreditation are more likely to require additional economics courses beyond the standard introductory level microeconomics and macroeconomics. Among those schools that require one or more additional economics courses, managerial economics is the preferred requirement. The authors also found that many specialized business programs, such as human resources, finance, and international management, include either required or optional economics courses beyond those already required in the school's general business degree program. Based on the findings, the authors make recommendations for business school curriculum development.

Event studies and the techniques they employ are a standard form of business analysis. The authors examine a widely used event study software program EVENTUS to demonstrate the mechanics of data description and to analyze the program's output. In addition, the authors describe a useful source of information for capturing news of specific business events.