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This cross-cultural study examined college students' environmental risk perception and their preference in terms of risk communication and educational strategies in China and the United States. The results indicated that the Chinese respondents were more concerned about environmental risk, and they perceived the environmental issues to be more harmful to health, to the environment, and to social economic development of the nation than did the American respondents. Both groups desired transparent communications in decision processes and would support educational strategies that foster behavior change for reduction of environmental risks. On the basis of the findings, the paper discusses the changes that would potentially improve non-formal and formal environmental education in China from the perspectives of program foci and approaches. [ABSTRACT FROM AUTHOR]