1. Comparing Cross-National Coverage of Genetically Modified Organisms: A Community Structure Approach
- Author
-
Krysti Peitz, John C. Pollock, Cara Esposito, James Etheridge, Melissa Morgan, Phil Nichilo, Elizabeth Watson, and Taylor Hart-McGonigle
- Subjects
Demographics ,Communication ,05 social sciences ,Community structure ,Vulnerability ,050801 communication & media studies ,Advertising ,050905 science studies ,Newspaper ,Genetically modified organism ,0508 media and communications ,Geography ,Environmental health ,0509 other social sciences ,Cross national - Abstract
A community structure analysis compared cross-national coverage of genetically modified organisms (GMOs) with variations in national-level demographics from 19 newspapers worldwide, yielding combined article “prominence” and “direction” “Media Vector” newspaper scores emphasizing either “favorable” (42%) or “unfavorable” (58%) coverage of GMOs. Regression analysis revealed “poverty level” (24.2% of variance) and “percent of agricultural land” (4.7%) totaled 28.9% of the variance, confirming that “vulnerability” indicators are associated with favorable media coverage of GMOs. Contrary to conventional “guard dog” assumptions that media mirror elite interests, systematic research on demographics and GMO coverage reveals that media can mirror the interests of society’s most “vulnerable.”
- Published
- 2017
- Full Text
- View/download PDF