1. A MAJOR DIFFERENCE.
- Author
-
Kee, Anne-Marie, Pezoulas, Katie, and Smyth, Shane
- Subjects
- *
EDUCATIONAL fundraising , *FINANCING of private schools , *GIFTS , *PHILANTHROPISTS , *EDUCATIONAL benefactors - Abstract
The article focuses on gift fund raising programs adopted by independent schools in Canada. It mentions the need for schools to focus on successfully nurturing the support of established major donors. It cites the example of Lakefield College School located in Toronto, Canada, where the success of gift fundraising was best maximized through tailored engagement approaches that meet the needs of donors.
- Published
- 2021