Search

Your search keyword '"*COMPUTER industry"' showing total 6 results
6 results on '"*COMPUTER industry"'

1. Shop Different.

Subjects
*RETAIL stores, *RETAIL franchises, *RETAIL industry, *INTERIOR decoration, *ADVERTISING campaigns, *COMPUTER industry
Abstract

Reports on the plan of Apple Computer to open retail stores in high-traffic shopping areas in the U.S. in 2003. Interior design of the stores; Customer service offerings; Promotional campaigns.

Published
2001

2. Report From Apple's Worldwide Developers Conference.

Author

Cortinas, Marty

Subjects
*COMPUTER industry, *COMPUTER operating systems, *WEB browsers, *RETAIL stores, *CONFERENCES & conventions
Abstract

Reports on the annual Worldwide Developers Conference of computer company Apple in May 2001. Information on its operating system Mac OS X; Actions taken by the company about price concerns; Evaluation of the Internet browser Explorer 5.1.1; Services and demonstrations at Apple retail stores.

Published
2001

3. When Computer Store Meets Historic District.

Author

Hevesi, Dennis

Subjects
*RETAIL stores, *COMPUTER industry
Abstract

Reports on the architectural plans of Apple Computer Inc. for its retail store at 136 Fifth Avenue in New York City.

Published
2005

4. In a Shift in Strategy, Apple Is Making Plans to Open Its First Stores.

Author

Richtel, Matt

Subjects
*RETAIL stores, *COMPUTER industry
Abstract

Reports on the expansion of computer company Apple Computer Inc. into the retail business. Plans for the opening of stores; Apple's retail strategy; Comparison to Gateway Computer retail stores.

Published
2001

5. THE BIGGER APPLE.

Subjects
*CHIEF executive officers, *RETAIL industry, *RETAIL stores, *COMPUTER industry
Abstract

This article presents an interview with Ron Johnson, CEO of Apple, regarding his plans for Apple retail. Johnson discussed the growth projections and saturation point of the company. He also enumerated the locations of Apple stores outside urban U.S. He emphasized the significance of iPod to Apple stores.

Published
2006

6. Apple gambles with retail plan.

Author

Elkin, Tobi

Subjects
*COMPUTER stores, *STRATEGIC planning, *RETAIL stores, *COMPUTER industry, *BUSINESS conditions
Abstract

This article explains that analysts and industry insiders are puzzled about Apple Computer's plan to open 25 computer stores in the U.S. in 2001 amid slow demand and an economic downturn. The strategy is costly and may alienate Apple's existing retail partners.

Published
2001

Catalog

Books, media, physical & digital resources
See catalog results