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The paper draws its inspiration from the provocation which Merton offered sociology both to engage with empirical data and to perform analyses adequate to guide intervention beyond the particular case. Whilst contemporary STS is very different both in its models of theory and its forms of methodology, this paper suggests Merton's concerns with engagement and adequacy provide a useful way to interrogate current approaches. Specifically, the paper explores some recent anthropological conceptions of ethnographic fieldwork that have provided potent models for the study of scientific and technological cultures. These multi-sited approaches have also provided the opportunity to develop new notions of intervention and explore alternative ways of making contributions to development of theory and practice. In the process of pursuing the goals of engagement and adequacy notions of ethnography have however become stretched. This sense of detachment from methodological canons accentuates the need for methodological debate and skill-sharing in STS. [ABSTRACT FROM AUTHOR]

Social relations between people seldom follow regular lattice structures. In the Barabási–Albert model nodes link to the existing network structure with a probability proportional to the number of nodes previously attached. Here, we present an anthropologically motivated interpolation between Erdös–Rényi and Barabási–Albert rules, where people also prefer to help those who helped them in the past and explore some of its properties. The second part of the paper tackles the question how opinions spread through social networks. We restrict our analysis to one end of the spectrum: scale-free networks. We show for two different models how fast and how sustainable single individuals can influence an appreciable fraction of the population through social contacts. [ABSTRACT FROM AUTHOR]