1. THE RACHEL STERNE PAPERS.
- Author
-
Byers, Dylan
- Subjects
- *
ENTREPRENEURSHIP , *SOCIAL media , *CITIZEN journalism , *DIGITAL media , *EMPLOYEES - Abstract
The article focuses on social media entrepreneur Rachel Sterne, who was named as New York City's chief digital officer, responsible for the city's digital media communications, in January, 2011. Sterne's creation of the citizen journalism Web site GroundReport is considered. A contrast is examined between the considerable respect Sterne has within the Internet community and the fact GroundReport has a very small audience.
- Published
- 2011