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The paper bargains the customers' recognition towards digital payment identified with customers' mindfulness towards digital payment with unique reference to the area of South Delhi. This research paper begins with the prospect of expanding the pattern of digital payment to the general public. The investigation found that 58% of the aggregate respondents need to utilise computerised installment choice in future too. Added to that, it turned out that 47% of the aggregate respondents said that they have a dread of spillage of certifications while utilising diverse installment modes. The research report depends on essential information. Hence, it is inferred that the vast majority of bank clients know about the benefits of saving money benefits in the zone of PulPehladpur, South Delhi. [ABSTRACT FROM AUTHOR]

Everyday marketers are facing challenges and getting many new opportunities within this digital age. Marketers are basically making use of electronic media to promote all the goods and services into the market. One of the major challenges the marketer has to deal with is to know how to persuade someone and how to come up with ways in order to attract and retain prospective customers. The issue could easily be solved by making or allowing customers to interact or talk about the brand through the use of digital media. Through this research the researcher would be focusing and talking about the importance of digital marketing for both customers and the marketers. This research is conducted to understand why digital marketing is more effective than traditional media and what are the major differences between digital and traditional media. The researcher made use of primary and secondary data, and a close ended questionnaires, where a sample of 105 respondents were selected. The data was collected through Google forms and analysed using the SPPS statistical tool to explore descriptive statistics like frequency, mean, standard deviation as well as cross-tabs and inferential statistics, comprising regression analysis and ANOVA. Secondary resources were used to do review of literature through journals and articles. This research will also show the major factors that affect the effectiveness of digital marketing in the era of digitisation, where every marketer is opting for digital marketing to promote his brand(s). [ABSTRACT FROM AUTHOR]

As emotional intelligence competencies are seen as the key to personal and professional success, thus it becomes significant to study the relationship of experience and age of an individual on the level of emotional intelligence. This study aims at finding out the perception and the level of emotional intelligence in a person on the basis of his/her age group and gender. The study is exploratory in nature where quota sampling was used to collect data. This study attempts to study the level of emotional intelligence among faculty members of academic institutions (who are the institution's greatest asset), like Amity University, SRM University, Delhi University, Lucknow University, and Christ University. A 2x3 factorial design was prepared to compare emotional intelligence between age and gender of academic professionals. A self-designed questionnaire, prepared on Likert type scale was distributed among 200 academicians of India, out of which 165 were responded and eventually, 160 questionnaires were selected for analysis. Tools like item to total correlation, reliability, factor analysis, and Z-test were used to analyse the data. Various factors like proficiency, holistic wisdom, candidness, insight, sensibility, understanding situations, truth loving, being relaxed; matured, balanced, having optimism, sagaciousness, calmness and development were identified. Results of the Z-test shows that respondents in different age groups differ in emotional intelligence except between age groups of 25-35 and above 55. Results further show that females have higher emotional intelligence than males. [ABSTRACT FROM AUTHOR]

Background: Antiphospholipid antibodies (APLA) are acquired autoantibodies directed to phospholipids which are associated with slow progressive thrombosis and infarction of placenta. Infertility and recurrent pregnancy loss may occur because of impaired trophoblast function, placental infarction, and abnormal blood clotting. Aim: To evaluate APLA (IgG and IgM) in cases of infertility and recurrent abortions. Materials and Methods: A prospective study comprising 70 subjects was carried out. Fifty cases of unexplained infertility and recurrent abortions (25 each) constituted the study group. Twenty healthy multipara females of same reproductive age group constituted the control group. Venous blood samples were collected, and serum was analyzed for two types of APLA (IgG and IgM) by ELISA method. Results: The mean IgM and IgG levels in recurrent abortions group were 8.10 MPL-U/ml and 6.17 GPL-U/ml, respectively whereas in control group, the levels were 4.67 MPL-U/ml and 4.53 GPL-U/ml, respectively. The difference was statistically nonsignificant. The mean IgM and IgG levels in unexplained infertility group were 7.30 MPL-U/ml and 6.12 GPL-U/ml, respectively whereas in control group, the levels were 4.67 MPL-U/ml and 4.53 GPL-U/ml, respectively. Again the difference was statistically nonsignificant. Conclusions: The present study concludes that there is no significance of raised APLA in cases of infertility and recurrent abortions. [ABSTRACT FROM AUTHOR]