Purpose: The peer-to-peer perspective on open data is an interesting topic to research, taking into account that data-driven innovations and related startups are often developed independently by civic and private stakeholders in a highly collaborative manner and are tentatively beginning to directly compete with traditional e-government solutions, providing arguably better services to citizens and businesses. In this regard, the paper aims to further debate on the potential of such independent data-driven collaboration not only to transform the traditional mechanisms of public sector innovations but also provide more democratic ways to ensure greater transparency of government and its responsibility before the society. Design/methodology/approach: The research is based on a cross-country case study, resorting to the content analysis of three demonstrative cases in the development of open data-driven projects, which specifically promote peer-to-peer communication between its stakeholders. In this regard, the case study itself relies heavily on the analysis of rich empirical data that the author collected during his field studies in the Northern European region in 2015–2017, particularly in Estonia, Finland and Sweden. The practical research itself consists of three major parts, which reflect peer-to-peer perspectives of correspondingly civic, public and private stakeholders through manifested examples of related independent projects in the area. Findings: The paper's results demonstrate that the use of peer-to-peer mechanisms in advancing related public sector reforms allows to transform the traditional understanding of e-government phenomena in a conceptually new way. E-government or its last more political interpretation – from the perspective of its peers could be regarded not necessarily as a platform to provide digital public services but as a source of raw material for various third party projects in, respectively, civic, government and business peer-to-peer dimensions of such reforms. As a result, open data provides an interesting playground to change the very nature of public sector innovations in the area. Research limitations/implications: The choice of countries for research was motivated by purposive and convenience sampling because all these countries are situated in one region, have both similarities and differences in historical, political and socioeconomic backgrounds and, therefore, provide an ideal playground to investigate open data as a context dependable phenomenon. In this regard, the unique political and socioeconomic contexts of these countries provide an interesting playground to debate on the potential of social democracy, egalitarian society and social equality, i.e. public values that are deeply embedded into the fabric of societies there, to benefit the open data movement in a fundamental manner. Practical implications: This paper reports on unique practical approaches for peer-to-peer collaboration and cooperation in advancing open data-driven platforms among stakeholders. The results of the case studies in three Nordic countries, which are currently among global leaders in advancing the concept of open government, are presented in an intrinsically illustrative manner, which could help practitioners and policymakers to understand better the potential of such a peer-to-peer perspective on open data. In this regard, the models proposed, of citizen-to-citizen, business-to-business, government-to-government interactions, could be interesting to a wide audience of e-government stakeholders in many nations. Social implications: The paper also enters into philosophical debates about societal implications of digital peer-to-peer data-driven communication among people. Recent efforts to digitize almost every part of social life, starting from popularization of solutions for distant work and ending to online access to various public services, incentivize individual members of civil society to communicate in an inherently peer-to-peer way. This fact will definitely increase the demand for related digital services. Social distancing in a digital context will allow to paradoxically emancipate technically savvy and entrepreneurial people in creating new services, including using open data, which could meet the demand. Originality/value: The research is intrinsically of an empirical character because recent e-government reforms in the public sector in many countries, including in the open data area, provide rich practical knowledge to test the limits of new technologies to advance society in socioeconomic and, more importantly, political development. In this regard, this paper provides the first research in analyzing open data from a unique peer-to-peer perspective with an ultimate goal of the whole investigation to draw the attention of other e-government scholars and initiate debates on the collaborative nature of the phenomena to empower civil society and ensure transparency of government. [ABSTRACT FROM AUTHOR]