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1. Lenguajes de los poderes. Lemas y eslóganes institucionales en su capacidad de pensarnos ¿Y las universidades?.

Author

González González, Miguel Alberto

Abstract

An analysis of mottoes and slogans from universities, institutions and quite recognized companies is introduced, whose central interest is in unveiling the various languages derived from power and their ways of thinking of ourselves. It is a study conducted between 2011 and 2014 in the University of Manizales, Colombia. [ABSTRACT FROM AUTHOR]

Published
2016

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