Descriptor: "Hockey -- Marketing" / Search Limiters: Peer Reviewed - Searchworks@Jio Institute Digital Library Search Results

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Start Over Descriptor "Hockey -- Marketing" Search Limiters Peer Reviewed

1 results on '"Hockey -- Marketing"'

1. Sport consumption motives related to attendance at women's and men's college ice hockey games

Author: Lee, Minyong
Subjects: Hockey -- United States, Hockey -- Marketing, Hockey -- Competitions, Sports spectators -- Research, Sports spectators -- Behavior, Sex differences (Psychology) -- Research, Sports marketing -- Demographic aspects, Company marketing practices
Published: 2007

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