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The rapid growth of digital technologies and the extraordinary amount of data that devices and applications collect each day are increasingly driving companies to radically transform the business architecture through which they create and appropriate value. However, companies may fail to extract value from digital transformation due to the disconnection between strategy formulation and strategy implementation. Through the analysis of three case studies of firms that digitally transformed their business—namely ABB, CNH Industrial, and Vodafone—this article presents a framework than can help companies implement their digital transformation strategy and thereby renovate their business model.

Sustainability has become an important driver in defining business strategies, affecting most critical corporate functions and changing the way in which value is created, communicated, and distributed. This is increasingly impacting marketing practices, in particular, through promoting the development of sustainable marketing in the food sector. In line with this, our study aimed to investigate if and how sustainable marketing practices affect consumer loyalty to a specific brand. To answer our research questions, we relied on the results of a survey submitted to a sample of 907 Italian consumers of biscuits. Results showed that the consumers’ attention to sustainable issues (in the absence of adequate information that can guide them in choosing a brand) did not result in brand loyalty. The same outcome was found when consumers were overloaded by marketing campaigns, which had the effect of confusing users and making them unfaithful. Ultimately, when consumers showed both engagement with sustainable concerns and sensitivity to marketing initiatives (i.e., they are sensitive to sustainable marketing practices), a positive effect on brand loyalty was observed. Our results contribute to the emerging stream of literature discussing the relevance and potential impact of sustainable marketing.

Crowdsourcing initiatives are increasingly spreading among organisations aiming at outsourcing the development of solutions to internal innovation problems to external problem solvers. However, while knowledge about crowdsourcing is growing, a complete understanding of the underlying dynamics of these initiatives is still lacking. This study aims at elucidating this topic by investigating the influence exerted by the interplay between the characteristics of innovation problems, individuals developing solutions (problem solvers), and crowdsourcing platforms on the related problem solving performance. Specifically, we use NK fitness landscapes to simulate the search for solutions conducted by problem solvers in several scenarios, depending on the decomposability and accuracy of delineation of the innovation problems, the degree of bounded rationality of the solvers, and the cooperation policies of the crowdsourcing platforms. Our findings contribute to the development of the theory on search for solutions in crowdsourcing initiatives, by revealing the characteristics of problem solvers and the types of platforms that maximise the performance of the problem solving process, as the quality of the best solution provided and the time required to elaborate on it, according to specific innovation problems. Furthermore, our findings promote the formulation of guidelines for organisations using crowdsourcing to solve their innovation problems, and for the crowdsourcing platforms’ managers.

External technology acquisition has been proved to be an important strategy to enhance firms’ innovation performance. However, previous studies claim that companies acquiring technologies tend to not carry on with this strategy over time, thus limiting their attitude toward continuous technology acquisition. Moreover, the extant literature also highlights that this attitude is strongly influenced by their organizational structure. Therefore, in the present paper, we investigate the relationship between how firms organize R&D activities and continuous technology acquisition. Specifically, given the increasing globalization of technological development, we focus on the role of R&D geographic dispersion, and how its influence is moderated by firms’ technological diversification. We tested our hypotheses on longitudinal data of 303 biotechnology firms that acquired, at least, one USPTO patented technology over the period 1982–2012. Results reveal that R&D geographic dispersion is curvilinearly (inverted U-shaped) related to continuous technology acquisition, with negative returns occurring earlier in technology-diversified companies.

As academic and practitioner studies on crowdsourcing have been building up since 2006, the subject itself has progressively gained in importance within the broad field of management. No systematic review on the topic has so far appeared in management journals, however; moreover, the field suffers from ambiguity in the topic's definition, which in turn has led to its largely unstructured evolution. The authors therefore investigate the existing body of knowledge on crowdsourcing systematically through a penetrating review in which the strengths and weakness of this literature stream are presented clearly and then future avenues of research are set out. The review is based on 121 scientific articles published between January 2006 and January 2015. The review recognizes that crowdsourcing is ingrained in two mainstream disciplines within the broader subject matter of innovation and management: (1) open innovation; and (2) co-creation. The review, in addition, also touches on several issues covered in other theoretical streams: (3) information systems management; (4) organizational theory and design; (5) marketing; and (6) strategy. The authors adopt a process perspective, applying the ‘Input–Process–Output’ framework to interpret research on crowdsourcing within the broad lines of: (1) Input (Problem/Task); (2) Process (session management; problem management; knowledge management; technology); and (3) Outcome (solution/completed task; seekers’ benefits; solvers’ benefits). This framework provides a detailed description of how the topic has evolved over time, and suggestions concerning the future direction of research are proposed in the form of research questions that are valuable for both academics and managers.

The present paper seeks to unveil the influence of the decision to ally with partners of diverse types and from different geographical locations (i.e., the internationalization of alliance portfolio diversity) on the ability of firms to balance radical and incremental innovation efforts (i.e., innovation ambidexterity). We address this goal by embracing the microfoundational approach since we recognize that, eventually, the ability/willingness of a firm's employees allow leveraging the opportunities of strategic alliances. With this in mind, it is also scrutinized the contingent effects of the adoption of motivation-enhancing human resource management (HRM) practices, as individual incentives (financial and non-financial), on the relationship between the internationalization of alliance portfolio diversity and innovation ambidexterity. Results reveal that the internationalization of alliance portfolio diversity has an inverted U-shaped effect on innovation ambidexterity and that the adoption of financial incentives positively moderates (threshold shift) this effect. Instead, no conclusive results may be provided concerning the moderating effect of the adoption of non-financial incentives.

Nonetheless the large body of knowledge rapidly accumulated on crowdfunding as well as the growing relevance of this phenomenon for sustainability, there are very few studies on the role of crowdfunding for sustainability-oriented projects, and many related issues are still far from being fully understood. This signalises a clear need for unveiling the main dynamics of the relationship between crowdfunding and sustainability, and also opening up useful directions for future research on this relationship. To conceptualize the implications of crowdfunding for sustainability, we propose and use a framework, encompassing five dimensions, namely the project creator, the backers, the campaign itself, the crowdfunding platform, the outcomes of crowdfunding campaigns. By interpreting and fine-tuning the findings emerging from the extant crowdfunding literature to the specific context of sustainability-oriented projects, we develop propositions that provide important implications for this type of initiatives. These implications can guide scholars in finding new paths of research on the topic, as well as provide practitioners with an instrument to better understand the relevance of the crowdfunding phenomenon for sustainable initiatives and make more informed decisions.

This paper analyses how universities leverage knowledge coming from different technological, institutional, and geographical domains to develop technologies exerting a relevant impact for firms’ technological advancements. The analysis is based on a panel of 219 worldwide universities that filed, at least, a patent belonging to the alternative energy production sector in the period 2002–2010. Results show that using external knowledge originating in different technological and institutional domains exerts an inverted U‐shaped effect on the firms’ subsequent technological progress, while the geographical origin seems to do not exert any influence.

In the past few decades, a firm&rsquo, s innovative climate has received much attention in the context of innovative behavior, competitiveness, and business performance. The existing literature has relied to a great extent on innovative climate as an interacting factor and overlooked its role as an antecedent of various organizational phenomena. Furthermore, the interaction effects of the firm&rsquo, s size and age on the relationships between innovative climate and other organizational variables have gone unnoticed. This study adds to the literature by empirically assessing the effects of the firm&rsquo, s innovative climate on organizational learning and employees&rsquo, innovative behavior as well as its consequences on the firm&rsquo, s competitiveness and business performance. Additionally, it addresses the interaction impacts of firm size and age on the relationships between the abovementioned variables. This research achieves its goal by developing an integrative research design that analyzes complex relations using covariance-based structural equation modeling (SEM) and regression techniques on a dataset of 408 Chinese law firms. The results indicate that the firm&rsquo, s innovative climate has a significant positive relationship with organizational learning and employees&rsquo, innovative behavior. It is also found that organizational learning has a significant positive influence on employees&rsquo, innovative behavior. Meanwhile, organizational learning and employees&rsquo, innovative behavior have a significant positive influence on firm competitiveness and business performance. Another important finding is that contextual factors, i.e., firm size and age, strengthen these relations. Theoretical and managerial implications, including links to firm size and age, are provided.

PurposeThe purpose of this paper is to understand if and how the adoption of an open innovation (OI) strategy, that is acquiring externally developed knowledge, influences the innovation performance of firms and how this relationship is moderated by the recruitment of highly educated employees and the implementation of employee training activities.Design/methodology/approachThe authors conducted an analysis based on the results of the 2010-2012 Italian Innovation Survey and considered only manufacturing firms. Accordingly, the econometric analysis was based on 2,836 firm-observations.FindingsThe study reveals that acquiring externally developed knowledge positively affects the innovation performance of firms. Additionally, while the moderation effect due to recruiting highly educated employees is not statistically significant, the implementation of training activities negatively moderates the investigated relationship.Research limitations/implicationsThe present research confirms the positive effects of the adoption of OI strategies on the innovation performance of firms and, additionally, shows that implementing employee training activities may negatively influence the abovementioned relationship.Practical implicationsThe present study suggests that firms acquiring externally developed knowledge should be careful in performing employee training activities, since they may hinder the positive effects of adopting OI strategies.Originality/valueThis study contributes to the OI literature, by showing the positive effects of the acquisition of externally developed knowledge on the innovation performance of firms and by analysing the moderating role of human resources management practices, which is an aspect scantly discussed in the literature.

Purpose Knowledge assumes a pivotal role in the open innovation (OI) paradigm. Yet OI has been scantly investigated by adopting a knowledge management (KM) lens. Therefore, the purpose of this paper is to provide a systematic literature review of the KM practices analysed by prior literature to support OI activities. Design/methodology/approach To perform a valuable literature review, the steps for systematic review proposed by previous studies have been adopted. These steps have yielded a final sample of 34 articles. Afterward, the authors have distinguished and analysed the identified articles according to the three main OI processes, i.e. inbound, outbound and coupled OI processes. Findings This research groups and highlights the most relevant KM practices to support OI activities on the basis of the inbound, outbound and coupled OI processes. Originality/value Despite knowledge is the most relevant resource exchanged in OI activities, this is the first attempt to highlight how knowledge should be managed in an OI context by adopting a KM lens. Furthermore, the authors also identify relevant topics that have been so far understudied, which the authors suggest as future research directions.

In this paper, we introduce the themes addressed and the approaches used in this Special Issue to investigate the relationship between business model innovation and sustainability in the hospitality and tourism industry. After presenting the topics under investigation, we briefly discuss how the articles in the collection allow to unveil firms’ approaches used to innovate their business model focusing upon sustainable practices and goals. Therefore, by offering multiple perspectives of analysis, this Issue increases our comprehension and understanding of which sustainable strategies companies may adopt to compete in the tourism and hospitality sector.