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Start Over Descriptor "in-store marketing communication" Topic albert
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1. The in-store marketing communication focused on children applied to a retail chain store Albert

Author

Papoušková, Martina, Jesenský, Daniel, and Koudelková, Petra

Subjects
ethics, efektivita in-store marketingu, Dětský marketing, in-store marketing communication, impulzivní nakupování, Albert, etika, in-store marketingová komunikace, POP marketing communication, effectivness of in-store marketing, food marketing, Children marketing, POP marketingová komunikace, impulsive buying, marketing potravin
Published
2016

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