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A gold‐catalyzed, Friedel–Crafts‐like benzylation of unactivated benzylic alcohols to form 1,1‐diarylalkanes has been developed. The operationally convenient method uses only 1.3 equivalents of the electron‐rich arene, employs readily available starting materials, is highly reproducible, and is tolerant of moisture. Moderate‐to‐high product yields (34–99 %) with excellent regioselectivity were obtained. In particular, the intramolecular arylation of benzylic alcohols to afford substituted fluorenes represents a new avenue for gold research. [ABSTRACT FROM AUTHOR]