1. The integrative domain of foresight and competitive intelligence and its impact on R&D management
- Author
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Calof, Jonathan and Smith, Jack
- Subjects
Business intelligence ,Company business management ,Marketing research ,Business ,Business, general - Abstract
To authenticate to the full-text of this article, please visit this link: http://dx.doi.org/10.1111/j.1467-9310.2009.00579.x Byline: Jonathan Calof (1), Jack Smith (2) Abstract: R&D takes years to come to fruition, thus choosing R&D programs should be set in the context of the environment that will exist at the time that research is completed. Foresight and competitive intelligence are two fields that seek to address future oriented environmental scanning. The paper looks at what the domains of foresight and competitive intelligence entail and in particular how competitive technical intelligence can work to integrate and enable competitive agility in foresight positioning. Focus is put on reviewing literature that addresses how foresight impacts R&D project selection. A review is made on foresight programs from around the world based on a recently completed study on Canada's foresight capacity. The authors conclude that agile organizations need to be adaptive and well prepared for tomorrow's challenges and so by integrating competitive technical intelligence, (typically oriented to business needs) with strategic technology foresight, (typically designed to address government priorities for technology investments and innovation policy issues), enterprises will be best positioned to address uncertainties in the technology cycle. Author Affiliation: (1)Telfer School of Management, University of Ottawa, 55 Laurier Avenue East, Ottawa ON K1N 6N5, Canada.calof@telfer.uottawa.ca (2)Defence R&D Canada, 305 Rideau Street, Ottawa, Ontario, K1A 0K2, Canada.Jack.Smith@drdc-rddc.gc.ca
- Published
- 2010