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Your search keyword '"Hispanic Americans and mass media -- Statistics"' showing total 3 results
Start Over Descriptor "Hispanic Americans and mass media -- Statistics" Topic business, general
3 results on '"Hispanic Americans and mass media -- Statistics"'

1. Other minorities trail blacks in acting jobs

Author

Wynter, Leon E.

Subjects
African American actors -- Statistics, Asian American actors -- Statistics, Hispanic Americans and mass media -- Statistics, Native Americans -- Mass media, Actors -- Employment, Business, Business, general
Published
1999

2. Que Pasa?

Author

Gottesman, Alan

Subjects
McAllen, Texas -- Demographic aspects, TelevisaUnivision Inc. -- Securities, Univision Radio -- Securities, Radio broadcasting -- Statistics, Television broadcasting industry -- Securities -- Statistics, Advertising agencies -- Statistics, Hispanic American consumers -- Statistics, Hispanic Americans and mass media -- Statistics, Advertising -- Demographic aspects -- Statistics, Radio broadcasting industry -- Securities -- Statistics, Television broadcasting -- Statistics, Company securities, Advertising, marketing and public relations, Business, general
Abstract

'Que Pasa? Advertisers don't think of McAllen, Texas, as a top-10 market, unless they are thinking in Spanish. In fact, McAllen is the eighth-largest Hispanic ADI, ranking just ahead of [...]

Published
1997

3. Hispanic listening analyzed

Subjects
Arbitron Co. -- Research, Radio broadcasting industry -- Demographic aspects, Hispanic Americans and mass media -- Statistics, Advertising, marketing and public relations, Business, general
Abstract

NEW YORK--Arbitron reports that 44% of all radio listening by Hispanics is done to Spanish-language stations. That figure is up 2% over last year, according to Arbitron's spring 1994 survey. [...]

Published
1994

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