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Your search keyword '"Middle classes -- Behavior"' showing total 2 results
Start Over Descriptor "Middle classes -- Behavior" Topic business, general
2 results on '"Middle classes -- Behavior"'

1. Brands pursue old, new monkey; Adman Ziccardi arrays products from mass to class, but all must target messages

Author

Kerwin, Ann Marie

Subjects
Rich -- Behavior -- Interviews, Baby boom generation -- Behavior, Advertising agencies -- Management, Luxuries -- Advertising, Middle classes -- Behavior, Advertising, marketing and public relations, Business, general, Company business management, Management, Advertising, Behavior
Abstract

A strongly held belief is that the true luxury market is impervious to stock market fluctuations, because the wealthiest of the wealthy still have money to burn. But after years [...]

Published
2001

2. In India, shopping takes on a whole new meaning

Author

Bailay, Rasul

Subjects
India -- Economic aspects, Retail industry -- Economic aspects, Middle classes -- Behavior, Middle classes -- Economic aspects, Market trend/market analysis, Business, Business, general
Published
2003

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