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In order to facilitate the collection and analysis of accounting information related with the competitor in the context of strategic management accounting, the term competitor accounting has been developed. However, no empirical results are available as to the extent to which such information influences strategic decision behavior. Main purpose of this study is to explore the effect of competitor accounting on performance of the joint venture banks, and compare the effectiveness of competitor accounting between those banks. For this structured questionnaire survey with 133 staffs of the concerned banks as well as unstructured interview with 4 senior managers were conducted. Various published and unpublished reports like annual reports of the concerned banks were also used. From the study it is found out that levels of CA formalised application appear limited, especially when compared with a widely held managerial perception that significant benefits could derive from CA. The CA practices noted were conducted in an unstructured and ad hoc manner. CA does not have any effect on performance of Nepalese joint venture banks because of not applying any formalised CA application. The study had /some of the limitations generally associated with a qualitative as well as quantitative study. These limitations include the degree of subjectivity that is invoked when researchers interpret qualitative data, scarcity of various resources, and accuracy of secondary data. The study clarifies the notion of CA and provides an outline of CA management issues arising in the context of a joint venture banks. An outline is provided of those parts of a bank operation that are most likely to be more active in CA, together with empirically informed suggestions with respect to CA uses in a joint venture banks.

The main objective of this research is to analyze the general impact of television advertising on consumer behavior with reference to Sunsilk Shampoo. Many people use advertising at some time in their life. Some may use it privately while others may use in business. And many people respond to advertisements. They enjoy the choices available to them in every sphere of life (Kotler, 1994:24). It is one of the major tools that companies use to persuade target buyers and publics to buy their products or services. In this scenario researcher takes Survey research design as a methodology. In this study media of advertising and impact of television advertising have been evaluated. Data used in this study are only primary in nature. The required data are collected through the questionnaire survey among the people of different age groups, gender, different education group etc. covering the consumer of urban area. According to the findings it can be concluded that majority of the people have television watching habits and out of them women are more curious in television then men which indicated that television advertisement is more popular means of advertisement.

Enteric fever is an invasive life-threatening systemic disease caused by the Salmonella enterica human-adapted serovars typhi and paratyphi. Increased incidence of infection with S. enterica serovar paratyphi A poses a significant health concern in some areas of the world. In this study, the incidence of enteric fever confirmed by isolation of Salmonella paratypi A or S. typhi from blood cultures of patients presenting with clinical symptoms was 5.1%. Of the total isolates, 64.13% were S. paratyphi A, and 35.87% were Salmonella typhi. All isolates were susceptible to amoxicillin, ceftriaxone and cefixime. Conventional antibiotics (ampicillin, cloramphenicol and co-trimoxazole) showed 100% sensitivity rate towards S. paratyphi A and 96.9% towards S. typhi. Overall nalidixic acid-resistance (NAR) rate was extremely high (92.39%). Nalidixic acid resistant (MIC ≥ 32 µg/ml) S. paratyphi A showed increased MICs of the fluoroquinolone than nalidixic acid resistant S. typhi ranges from 0.125-8 µg/ml with ciprofloxacin and 0.25-4 µg/ml with levofloxacin and was statistically significant (p≤0.001). Immunization with currently available vaccines against typhoid fever does not provide cross protection against paratyphoid fever. This may contribute to the emergence of paratyphoid fever as the major cause of enteric fever in Nepal and possibly other geographical locations. Key words: Enteric fever, Salmonella paratyphi A, Salmonella typhi, fluoroquinolones (FQs), Nepal.