1. Value Creation in Circular Business Models: The case of a US small medium enterprise in the building sector.
- Author
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Ünal, Enes, Urbinati, Andrea, Chiaroni, Davide, and Manzini, Raffaella
- Subjects
VALUE creation ,BUSINESS models ,SHARED workspaces ,SMALL business ,CUSTOMER cocreation ,BUSINESS enterprises - Abstract
• A theoretical framework is developed and consolidated for value creation in circular business models. • Social dimension of circular business model is perceived as crucial for value creation. • The contextual factors are found to be determining the nature of value creation. • The managerial practices are accounted for mediating the influence of the contextual factors on value creation. • Building sector provides robust opportunities for shared value co-creation. A circular business model represents a holistic system of co-evolving managerial practices for collective value creation, delivery and capture, which provide solutions for sustainable development. Previous research on circular business models aimed to understand value creation mostly in terms of a single managerial practice or in a relatively isolated manner. In particular, little is known regarding the system of managerial practices that creates value. Accordingly, this study proposes a theoretical framework characterized by a set of managerial practices in connection with relevant internal and external contextual factors for creating value within a circular business model. The framework was used in a specific case of a small medium-sized enterprise (SME) operating in building sector, which can be considered a great example of circular economy put into practice. Therefore, the explorative nature of the case allows for deep probing that helps consolidating the framework. Among the main results, essential outcomes included configuring and adapting the company's business model to particular internal and external contextual factors; valorization of local waste by harmonizing managerial practices, and socio-cultural and socio-economic settings, as well as sustainable behaviours among the actors of supply chain. This study contributes to the field of circular business models research by adopting a broader, interdisciplinary approach toward the concept of value creation. Further, it provides managers with a roadmap for creating value by enhancing the degree of circularity within a given context. [ABSTRACT FROM AUTHOR]
- Published
- 2019
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