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Businesses related to the auto industry continue to be the leading purchasers of ads on local cable systems, but several other categories are growing more quickly. Fast food, furniture, health [...]

Ad Sales Slumping? Try These Ideas NEW YORK - Has the recession depressed your local ad sales? Do businesses in your area think advertising on cable is impractical? Are sales [...]

The impending cable upfront advertising market is likely to be long and bloody, but ultimately good for cable networks, participants from both side of the table say. That stands in [...]

The World League of American Football's second season, which was scheduled to start this past weekend, has inspired very few systems, interconnects or advertising rep firms to mount major ad [...]

NEW YORK -- Even though the primary is not until September, one candidate for the Democratic nomination for a U.S. Senate seat is putting more than $350,000 worth of ads [...]

A pricing and proposal system developed at Arts & Entertainment Network will soon be put to work at two other networks: Comedy Central and Lifetime Television, according to Mike Zadlocki, [...]

Cable Advertising of Metro Atlanta and the local NBC affiliate are engaging in a duel for ad agencies' hearts and minds -- and ad dollars -- through the use of [...]

The New Hampshire presidential primary is giving a big boost to local advertising sales at systems in the state, with even heavier sales likely as primary day approaches. Joseph Schweighardt, [...]

With three weeks to go until the start of the Winter Olympics, local ad sales are running hot and cold, mostly cold. Several factors appear to be responsible for the [...]

ATC Settles Charges in North Carolina A retiering scheme challenged as a negative-option offer by North Carolina officials has resulted in a settlement between American Television & Communications Corp. and [...]