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How do political parties leverage patriotic appeals in their online campaigning within the context of autocracies and hybrid regimes? This study delves into the digital campaign strategies deployed by political parties during the most recent legislative elections in Russia (2021) and Ukraine (2019). In light of the armed conflict between Russia-backed separatists and Ukrainian forces in the eastern area of Ukraine, war-related themes and patriotic rhetoric emerged as pivotal concerns for politicians in both countries. The "rally around the flag" phenomenon posits that, in times of crisis, citizens often experience an intensified sense of national identity and patriotic fervor. Consequently, references to patriotism and related topics may evoke positive responses and prove instrumental for politicians during elections, serving to engage, mobilize, and attract voters. Drawing on a manual content analysis of the underlying communication strategies, we assessed whether parties' reference to patriotic gestures and symbols or their attention to related policy topics (defense, war and military conflicts, and foreign policy and international relations) yielded an increased level of user engagement. Our findings reveal that references to patriotic symbols engendered increased user engagement within the Russian context, albeit without significantly affecting the engagement of Ukrainian voters. The latter tended to exhibit greater engagement with posts addressing defense and foreign policy matters though. Interestingly, Russian parties conspicuously avoided war-related topics, while Ukrainian voters displayed a propensity to penalize such content by generating fewer reactions to it. [ABSTRACT FROM AUTHOR]

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Focusing on the 2019 European Parliament campaign, we investigate parties' engagement in negative campaigning on Facebook and the relationship to a parties' ideology and their status as governing versus opposition party at the national level. Manual coding of 8,153 Facebook posts of parties from twelve European countries shows parties create less negative posts than positive and neutral ones. However, these negative posts attract more shares than positive, neutral, and balanced statements, which increases their prominence on the platform. Hence, users and algorithms create a negative campaign environment on Facebook to a greater extent than parties. [ABSTRACT FROM AUTHOR]

Why does the government appeal for concertation? Starting from the principal‒agent framework and delegation theory, the article argues that the government is more willing to share decision-making power with trade unions when the policy preferences endorsed by the unions are closer to those of the cabinet. Furthermore, it maintains that government propensity to negotiate with trade unions increases as the heterogeneity of union policy preferences grows because the cabinet can exploit its agenda-setting power to divide the union front. The article tests these two hypotheses through a longitudinal analysis of the Italian case (1946–2014). In detail, it takes advantage of two original datasets built through content analysis that provide unique in-depth information on the policy preferences of parties and cabinets and measures the policy positions of the main Italian trade unions, thus allowing assessment of their reciprocal heterogeneity. The results confirm the expectations. [ABSTRACT FROM PUBLISHER]

Recent studies investigated the effect of e-campaigning on the electoral performance. However, little attention has been paid to the content of e-campaigning. Given that political parties broadcast minute-by-minute the campaign messages on social media, this comprehensive and unmediated information can be useful to evaluate the impact of different electoral strategies. Accordingly, this article examines the electoral campaign for the 2013 Italian general election to assess the effectiveness of positive and negative campaigning messages, measured through content analysis of information published on the official Twitter accounts of Italian parties. We evaluate their impact on the share of unsolicited voting intentions expressed on Twitter, measured through an innovative technique of sentiment analysis. Our results show that negative campaign has positive effects and its impact is stronger when the attacker is meanwhile under attack. Conversely, we only find a circumstantial effect of positive campaign related to clientelistic and distributive appeals. [ABSTRACT FROM AUTHOR]

Sanctions and homogeneity of intra-party preferences are the two main pathways to party unity in roll-call votes. However, only a few works have managed to properly measure the degree of polarization within the party, and therefore the link between ideological preferences and parliamentary voting behaviour has not yet been fully tested. Looking at the internal debates held during party congresses and analysing motions presented by party factions through quantitative text analysis, the present article provides a new measure of intra-party polarization that is exogenous to the parliamentary arena. This measure is used to disentangle the effect of ideological heterogeneity on MPs voting behaviour, net of the party whip. Our results show that factional heterogeneity negatively affects party unity. This effect, however, is conditional on the strength of whipping resources available to the party leader. When the electoral system or the intra-party candidate selection process allows strong discipline to be enforced, the negative effect of heterogeneous preferences on party unity is lower or no longer significant. However, since absences can be a strategy by which to express dissent while avoiding sanctions, they should be considered as an additional voting option and this is crucial to understanding the impact of intra-party heterogeneity on party unity. [ABSTRACT FROM PUBLISHER]

Abstract: This work investigates the process of position-taking, focussing on the factional bargaining within the party. Exploiting two recently built datasets that estimated the policy positions of Italian parties and factions from 1946 to 2010, we investigate if and to what extent factions bind the party leader in choosing the platform. We find confirmation for the idea that party positions are linked to factional preferences. Overall, the party works as a ‘bounded oligarchy’. Furthermore, the electoral payoff of party unity increases the impact of factional constraints when general elections approach. In line with the cartel party theory, however, autonomous leaders who are directly elected by a wider selectorate can get rid of factional ties choosing more moderate and vote-maximizing platforms. [Copyright &y& Elsevier]