1. Criterion Shifting in an Unfamiliar Face-Matching Task: Effects of Base Rates, Payoffs, and Perceptual Discriminability.
- Author
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Stabile, Vincent J., Baker, Kristen A., and Mondloch, Catherine J.
- Abstract
Applied settings rely on photographic identification, despite a wealth of evidence that unfamiliar face matching is error-prone and resistant to training. We examined the extent to which perceivers engage in criterion shifting (i.e., adjust response biases) when faced with unbalanced base rates (proportion of matched trials) and payoffs (costs of errors on matched versus mismatched trials). We also examined how the extremity of criteria was influenced by discriminability of matched versus mismatched pairs. Across two experiments, participants made same/different judgments for unfamiliar face pairs. Entries into a cash prize draw were earned for correct responses and lost for errors. To increase entries, perceivers strategically shifted criteria in response to base rates and payoffs. More extreme criteria were adopted by poorer discriminators (individual level) and perceivers viewing less-discriminable face sets (group level). Integrating decision making into models of face matching may contribute to minimizing costly errors in applied settings. General Audience Summary: Photo identification is relied upon in a variety of applied settings—when traveling, accessing health care, and purchasing age-restricted goods. People match familiar faces with ease, but matching faces of unfamiliar people is challenging. The same person can vary in appearance, and different people can look similar. No training protocol has led to substantial improvements in the ability to determine whether two faces match (same person) or mismatch (different people). We took a novel approach by examining how individuals adjust decision-making biases to reduce costly errors. In most studies, 50% of trials match and errors are inconsequential. In many applied settings, there is an asymmetry in the ratio of matched versus mismatched faces and errors have consequences (e.g., selling alcohol to minors, illegal border crossings). We mimicked different applied settings in a face-matching task by varying the proportion of matched trials and the costs of errors on matched versus mismatched trials. Participants earned entries into a cash draw for correct responses and lost entries for mistakes. Participants adjusted response biases appropriately. They responded "same" more often when 80% of pairs matched and when errors were most costly on matched trials. They responded "different" more often when only 20% of pairs matched and when errors were most costly on mismatched trials. When the costs of errors differed, participants sacrificed overall accuracy (proportion correct) to increase the number of entries earned. Participants adopted more extreme biases when the ability to distinguish matched versus mismatched face pairs was low (e.g., poor performers, when shown difficult face pairs). It seems impractical to increase individuals' ability to distinguish matched versus mismatched faces in applied settings, but our data suggest an alternative strategy. Articulating ratios of matched versus mismatched photos and the relative costs of different errors may reduce the most egregious mistakes in applied settings. [ABSTRACT FROM AUTHOR]
- Published
- 2024
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