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Thanks to the development, wide distribution and cheapness of the Internet, people began to resort more and more often to new forms of project development, its production, as well as financing. The Internet environment, due to its free conditions, significantly influenced the attitude of start-up companies and entrepreneurs to attracting capital. Basically, crowdfunding is used in North America and Europe. The popularity of using such funding raises topical research questions: is crowd-funding able to replace existing ways of financing? Is it more profitable for an entrepreneur than other methods of raising capital? It is these questions that formed the basis of this work. In contrast to the "traditional" sources of investment, the illumination in the literature is just crowdfunding remains low, despite the growing interest in this phenomenon. The uniqueness of crowdfunding lies in the fact that Internet-platforms are used to search for and attract financing, which help to receive both small and relatively substantial investments from a huge number of people. Thus, crowdfunding becomes a revolutionary new way of obtaining investment without the participation of banks, venture capitalists and the exchange. The market is becoming more segmented. Thus, it not only grows in monetary volume, but also constantly attracts all new and new audiences. Due to the growth in the number of platforms, competition has grown significantly and major platforms have to come up with new incentives for users to launch their projects on them. The subject of the study is crowdfunding platforms in Russia as a set of activities performed in the process of fundraising with the help of crowdfunding (for example, Boomstarter.ru, Planeta.ru, Yandex.Money, Together.ru, Blagobox.ru, Kroogi.ru). [ABSTRACT FROM AUTHOR]

Today, the most urgent issue that faces start-up entrepreneurs is the issue of attracting funding for the implementation of the project. Traditional forms of capital raising, such as credit, can solve these problems, but it may be problematic for start-up companies and individual entrepreneurs to take out loans on good terms. The problem of capital search served as an impetus for the development of new models for financing projects, one of which is crowdfunding. Crowdfunding is becoming an increasingly popular source of fundraising. The pace of expansion crowdfunding platforms in Russia and in the world, are very high. Already today they bring in amounts that are measured in billions of dollars a year. "Crowdfunding" - a term borrowed and quite new for Russia, its definition is not yet in the solid domestic financial and economic reference books and dictionaries. In this paper, we examined various methods of financing projects, comparing them with models based on crowdfunding. Since this model is a relatively new instrument of the financial market, the topic of its application has not yet been fully explored and is an urgent issue for economists to study. The goal of the final qualifying work is to reveal the financial features of the funding model based on crowdfunding. Objectives of the study: • Consider the nature and types of crowdfunding, as well as crowdfunding platforms; • Analysis of crowdfunding tools; • Consideration of the field of application of crowdfunding; • Identify features and problems of crowdfunding. The object of the study carried out in this work is the new method of financing projects, crowdfunding. The subject of the study is crowdfunding companies as a set of activities performed in the process of fundraising with the help of crowdfunding. [ABSTRACT FROM AUTHOR]