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1. DEVELOPMENT OF THE ENTERPRISE DISTRIBUTION SYSTEM TAKING INTO ACCOUNT THE REGIONAL LOGISTICS POTENTIAL.

Author

Anatoliivna, Bilovodska Olena, Fedorivna, Gryshchenko Olena, and Oleksiivna, Syhyda Liubov

Subjects
*BUSINESS development, *DISTRIBUTION (Economic theory), *ACCOUNTS, *LOGISTICS, *DECISION making in business, *MARKETING
Abstract

The article defines the procedure for the development of the enterprise distribution system on the basis of regional logistics potential studies. It increases the validity of the decision due to the objectification of data on the status and opportunities to attract logistics and marketing intermediaries, to rationalize the system of material and accompanying flows’ management in the region. For this purpose, the essence of logistics potential of the region was formulated and its structure was proposed. [ABSTRACT FROM AUTHOR]

Published
2016

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