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The paper studied the institutional development of organic products market in Ukraine. The relevance of the study of the development of Ukrainian organic agricultural market is explained with the necessity to create the preconditions for economic strategies in agriculture and strengthening the competitiveness of domestic producers both on a national and world markets. The aim of the article is to make a definitive analysis of the institutional imperatives of the economic development and the definition of institutional factors in effective mechanism of production, distribution, and consumption of organic agricultural products. The concept of the institutional imperatives of the organic agricultural market's development was determined. Conducted study allowed to conclude that the strategic imperatives of the Ukrainian organic market development are concentrated both in the sphere of the regulation mechanism of organic agro-industrial production and in the production of organic agricultural products. [ABSTRACT FROM AUTHOR]