Search

Sen. John D. (Jay) Rockefeller IV this week pressed the online advertising industry on its failure to live up to promises to implement 'do-not-track' (DNT) systems and suggested that legislation [...]

Byline: Cotton Delo The advertising self-regulatory body charged with policing behaviorally targeted ads today issued its first decision against a major advertiser--Kia--for a campaign that failed to comply with the [...]

The contentious European Union cookie law comes into full effect in nine days' time. Webmasters could be penalised if they do not comply with legislation that requires users' consent before [...]

Jon Woods, the president of ISBA and general manager of Coca-Cola Great Britain & Ireland, this week spoke at the IPA Annual Members Lunch. Here is an extract from his [...]

The Federal Trade Commission is 'not satisfied' that information collected about individuals' online activities will be used only for online behavioral advertising and would 'like to see' the agency's advertising-focused [...]

The government is to outline its first cross-departmental marketing strategy under a chief marketing officer-style executive director, as part of the radical reforms proposed in the review of Whitehall communications [...]

Byline: EDMUND LEE Industry attempts to stay two steps ahead of online privacy regulation may only be confusing the matter. Some key players in the advertising industry were befuddled by [...]

Byline: EDMUND LEE Government officials took a sharp stance on the issue of online privacy last week when the Federal Trade Commission and the Department of Commerce voiced concerns over [...]

Byline: Michael Sisk The financial services industry has been understandably focused on the financial regulatory reform legislation working its way through Congress for the past 18 months. But there is [...]

The European online advertising industry body, IAB Europe, has called upon the Greek government to drop its planned 21.5 per cent tax on online advertising. The proposed law would see [...]

The Interactive Advertising Bureau, in conjunction with trade group Network Advertising Initiative, is trying a new tactic as possible government regulation of behavioral ad targeting looms.In a call for increased [...]

The ASA's remit is to be extended online, but is it too much for one authority, John Tylee asks. Few industry issues have proved harder to handle than the regulation [...]

The Advertising Association is recommending that the Advertising Standards Authority's remit be extended to include communications on websites, and other non-paid-for space online such as social networks. The AA has [...]

A mother has reported Marks & Spencer to Alcohol Concern after ads for its Champagne appeared on a pre-teen gaming website. M&S said it has removed the ads, which ran [...]

* Directly affected companies can weigh in at the local level with individual members of the House and Senate, as well as federal regulators at agencies such as the FDA [...]

The big stick with which the Government threatens to beat the industry should it fail to impose its authority over online ads is, in reality, a hollow weapon. Ministers clearly [...]

The ad industry is under pressure to extend its system of self-regulation. Last week, the Government was wagging its finger at adland once again in an attempt to coerce the [...]

The Government has told the advertising industry to bring online ads fully under the remit of its voluntary code or face the threat of legislation. Ministers stepped up the pressure [...]

Byline: s.d. You've probably read about how the FCC just announced that it intends to (very belatedly) fine 52 ABC stations a total of $1.4 million for airing a 2003 [...]

The campaign group Project Freesheet has signed a petition asking the Prime Minister to ban the distribution of free papers in London. It has also posted a protest video on [...]

The industry is preparing to fight to preserve self-regulation for online advertising, which is under threat after the Government launched its review into whether the internet harms children. The inquiry, [...]

The ban on advertising HFSS foods to children offline led to brands seeking ways around it on the web. But, as Michael Nutley discovers, the AA has other ideas Last […]

Children must be protected from certain types of advertising, but the CAP Code does not provide the best framework for managing marketing communications online. Its scope means that a billboard […]

Online advertising could be held back from competing with traditional media because of fragmenting approaches to agency remuneration, the director general of the Institute of Practitioners in Advertising (IPA) has […]

The interactive advertising industry is rolling out a global standard for measuring online ad impressions. The initiative marks the first time a medium has launched a global measurement standard accepted [...]

UK new media agencies that don't tighten contacts with freelancers may face costly legal bills in the wake of a US Supreme Court judgement on copyright, experts warn. In the […]