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The current study is based on data obtained from an annual panel survey conducted on 305 Romanian organisations from the private, public and non-proft sectors. The part of the study that we refer to addresses online communication within organisations or the use of technology for communi-cation purposes, both with target groups as well as a collaborative tool amongst members. We compare all three sectors, and fnd that online communication is regarded as less important in the public sector. We also compare geographical areas and fnd no signifcant difference in the perception on online communication tools. Theoretically, we anchor our work in the study on public perceptions correlated with online visibility, as well as in e-service quality studies and the unifed theory of acceptance and use of technology.

The current work deals with the classic issue of the relationship between citizens and public administration organizations. The focus on the growth of public service quality is noticeable at a global level, being seen as a priority on the public agenda, as well as on the agenda of politicians interested in growing efficiency and quality in the governing of local communities. Such constant interest for this area has risen in the Romanian public space, too. The article brings forward a few stances of the relationship between citizen and public institution, pointing out aspects that regard perceptions, as well as interactions at a local level.