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The article formulates universal theoretical and methodological principles of the logistic approach, which is used to solve various problems of strategic management of enterprises. The principles of the theory of personnel logistics have been offered, first of all conceptual and scientific-methodical provisions on maintenance of the organization and increase of efficiency of use of the personnel of the enterprises on the corresponding methodological bases of implementation of the logistic approach. Manifestation of the ideology of the logistics approach, which is universal in nature and aimed at strengthening the cross-functional coordination of structural units of enterprises is presented by four interrelated trends: the integration of local functions of the enterprise into integrated functions, ie business processes; reduction of the total number of functions; structuring of organizations based on integrated functions; optimization of business processes in general. It has been determined that the logistics approach is an important component in ensuring the adaptability of enterprises to the external environment. It has been established that the formation of logistics systems in commerce involves the integration of systems of movement of goods and material flows on the basis of coordination of all processes of promotion, from procurement to delivery to consumers, integration of goods flow management, unified material flow technology, together with services provided for the clients of a trade enterprise, adaptation of logistics systems to changes in the external and internal environment of commercial logistics, rational organization of all elements of commercial logistics, ensuring their compatibility in organizational and technological terms, and more. [ABSTRACT FROM AUTHOR]