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The goal of this study is to identify gaming slang terms in the news articles of highly rated Russian media. Three online newspapers of various types were used as an empirical material: Kommersant (the first private business newspaper in Russia), RBC (a socio-political analytical newspaper) and Rossiyskaya Gazeta (agency of the Russian Federation government). With help of the content analysis of the media texts, all cases of using the slang gaming terms such as achievement, noob, easter eggs etc. have been discovered and described. The results of the study show that over the past five years the popularity of the gaming terms usage in the media has been growing; this increase can be described as a linear progressive growth: gaming slang is becoming an integral part of the Runet online resources and is gradually entering common vocabulary. It can be assumed that with the increase in the number of media managers from the generation of digital natives and their transition to the category of decision makers, the growth of gaming slang terms in online media will become exponential.

The article describes the main characteristics of some age groups known as Generations X, Y, Z. It’s main aim consists of analyzing these generations’ characteristics in relation to the labour market. Also, on the basis of these characteristics, we set out the most efficient strategies of how to engage members of Generation Y and Z in active learning and what leadership and management they wish to find at their jobs. Digital natives, both Generation Y and Generation Z members want dynamic jobs, preferring professional autonomy and need constant growth. The information they get has to be applicable in real life, trainers have to be mentors and guides and teaching-learning methods have to combine technologies and interactive style. Managers should be their models, inspirational people, they should implement a free and flexible management style, be daily close to employees, always give feedback and create technological and collaborative working spaces.

Reading is one of the intellectual activities that only humans have that develops along with the writing system. The culture of reading does not just grow, because human history records the development of the writing system through a very long journey. The study, which involved 41 respondents aged 17-21 years who were randomly selected, showed a shift in the reading culture from print media to online media, related to reading patterns, gender aspects, reading frequency, and duration. From a gender aspect. The shift in the reading culture among young people is also greatly influenced by the characteristics of online media that print media lacks. The practicality and mobility of online media as well as easy access are some of the advantages that attract young media users. Books, newspapers/tabloids, and magazines do not have this characteristic. required Greater effort is more expensive to access print media which is incompatible with the characteristics of the digital natives. Although it has a number of advantages, online media is still considered to have a number of weaknesses compared to print media. One of the weaknesses of online media is the inaccuracy of the information, because the writing often does not apply the principle of cross-checking and confirmation, and contains more subjective opinions. The survey results reinforce the tendency of new media audiences to be not merely positioned as objects that are the target of messages. The tendency to change in reading culture is closely related to audiences and changes in media technology and the meaning of media have renewed the role of audiences to become more interactive with messages, and new media consumers who are dominated by young people can determine how to access according to their wants and needs.

Background of the study: Instagram is one of the most popular social media today, so Instagram is very effective as a media for library promotion. Through Instagram, users who like social media can view photos of library collections or view library images. Through Instagram, librarians can easily disseminate information, offer library services, promote libraries or communicate directly with users. Purpose: The purpose of this study will be to analyze how the use and influence of Instagram as a digital marketing library facility Method: This research uses qualitative method. Informants from this study were UGM S-1 students and UIN Sunan Kalijaga who are still actively studying and have an Instagram account. Findings: The results of this study are that there are still many students who do not know of the existence of a library Instagram account either at UGM or UIN Sunan Kalijaga. Students who know and follow Instagram library accounts do not always access information from their Instagram account. They prefer to come directly to the library or visit the official library website if you want to find out information about the library. This is because the content on the library's Instagram account is unattractive and does not match what is needed by students. Conclusion: Students visit the library not because they see it from the library's Instagram account, because the content uploaded from the two Instagram accounts is dominated by photos of activities held in the library not about collections or facilities in the library.

This paper, that mainly focus on the Analysis of Digital Discourses (MAYEUR; PAVEAU, 2020; PAVEAU, 2021) aims at showing how the concept of textuality, traditionally described in Text Linguistics studies, should be taken to a more complex level when we analyse discourses in the digital media. Thus, in order to achieve this goal, we consider two categories for the analysis of those discourses: the non-linearity and the enunciative enlargement. Actually, in these discourses, textuality is created by the writer-reader himself/herself who combines, in a dynamic and simultaneous way, both writing and reading. This enunciative attitude towards the management of the hyperlinks fosters several possibilities for the construction of the textual/discursive units. Then, to illustrate our approach, two posts will be analysed: one hyperlink from the magazine Superinteressante and a tweet from the epidemiologist Paulo Lotufo (with the comments). The qualitative results showed that, regarding the digital native genres, the readers-users are the ones who “make the text”, either by non-linearization or by an enunciative enlargement; these processes are built simultaneously through the use of a plurissemiotic language and technology; such features of these digital discourses demand thus a review of the concept of textuality as it is traditionally assumed. Este trabalho, centrado fundamentalmente na Análise dos Discursos Digitais (MAYEUR; PAVEAU, 2020; PAVEAU, 2021), objetiva mostrar de que forma a noção de textualidade, tradicionalmente descrita nos estudos de Linguística Textual, deve ser complexificada, quando analisamos discursos em circulação nas mídias digitais. Assim, de forma a atingir o objetivo proposto, duas categorias analíticas desses discursos serão estudadas: a deslinearização e a ampliação enunciativa. Na verdade, nestes a textualidade é construída pelo próprio escrileitor que combina, de forma dinâmica e simultânea, tanto o ato de escrita quanto o de leitura. Tal atitude enunciativa na gestão dos hiperlinks e também a natureza deslinearizada do seu gesto enunciativo propiciarão inúmeras possibilidades de construção de unidades textuais/discursivas. De forma ilustrativa, serão analisadas duas postagens: um hipertexto da revista Superinteressante e um tuíte do epidemiologista Paulo Lotufo (com os comentários). Os resultados qualitativos obtidos atestam que o leitor-usuário, nos gêneros nativos digitais, são aqueles que “fazem o texto”, seja pela deslinearização ou pela ampliação enunciativa, sendo que esses processos são co-construídos simultaneamente por linguagem multissemiótica e pela tecnologia. Tais características desses discursos digitais impõem assim uma atualização do conceito tradicional de textualidade.

The development of technology has a profound impact on the academic lives of students. Smartphone usage has become popular among the young generation because of its educational and entertaining options by using numerous applications. Among young people, students are increasingly using Smartphone. However excessive Smartphone usage usually makes the students get addicted to it and that impacts on user’s academic performance. This survey study was designed to examine university undergraduates’ level of Smartphone Addiction (SA) and to investigate the impact of SA on their Academic Performance (AP) with the mediating effect of Technology-Driven Multitasking behaviour (TDMT). There is not much evidence in Sri Lanka to accept the actual impact of SA and TDMT on AP undergraduates. Especially, generation Z digital natives and their multitasking behaviour with the emergence of superficial technologies should be comprehensively discussed to answer the problem of, does SA and TDMT impact AP? The data were gathered from 315 students at four universities. The scope is limited to management undergraduates in Sri Lanka. SA is defined as the independent variable (IV) of the study. Undergraduates AP is identified as the dependent variable (DV) of the study. TDMT is considered a mediator variable. Descriptive and inferential analysis was used while regression analysis was used to test hypotheses. Further, the Sobel test is used to test the mediate effect in the relationship between IV and DV. The findings of this study indicated that university students were highly addicted to the use of smartphones. Data analysis showed that SA negatively impacts AP while TDMT also negatively impact DV. Further, TDMT mediates the relationship between IV and DV. This study suggests that the students should reduce the intense use of Smartphone in order to perform well in their academic activities.

Advances in today's communication technology have allowed people to interact with each other with foreign cultures. So, in the process, it is not uncommon to find cases which are later found to be put into a category where ethics can be neglected at the regional level which is indirect [12]. The Youtube platform, which in the process, has in fact carried out the function of mass media, for example, by having a significant effect as the main supplier of information needs for the audience, will certainly really need creator content that can prioritize ethics. And, to take it further, users are also part of the industry. It becomes a problem when luxury exhibitions are made into content, because there is an element of social inheritance that the Youtube Platform has in terms of the function of mass communication. Where this condition can then be interpreted as the mass media also has a function as an educator by passing on ideas from figures or in other terms, namely transmitting culture. (Littlejohn, 2005) Is it true that luxury exhibitions are one of the topics of study that would be passed on to future generations? Considering that if you use the lens of relative deprivation—where relative deprivation is described as a situation that does not have a match between the realities of life experienced and the definition of a decent life, between expectations for a job and the life experienced [13]—then it becomes a new question. if the phenomenon of showing off luxury carried out by these influencers is then justified. Because vlogs on the youtube platform in the process are then considered to be one of the benchmarks in living life by digital natives who are filled by the younger generation. If the answer is that luxury exhibitions can increase the motivation of users or viewers to work harder, then know that not everyone has access to become rich and can play this luxury. The reason people at the top level work together to maintain the stratification system is that they benefit from the stratification system and the way in which rewards are distributed [23].

A da Sala de Aula Invertida abre um leque de possibilidades para possíveis mudanças para a educação sem desconsiderar os desafios do método hibrido para o ensino e aprendizagem. As mídias disruptivas tem no ensino híbrido um forte aliado, impondo às práticas educativas uma trajetória, cujas relações educativas se pautam na horizontalidade, e cuja concentração, está na inversão dos domínios tradicionais que até então nortearam as práticas pedagógicas. A proposta em torno da Sala de Aula Invertida não é estática. Precisa de uma leitura do comportamento e das relações do nativo digital com o meio que o circunda a cada dia. O ensino hibrido enquanto prática educativa sustentável não pode ser pensada apenas como ação pontual, ela precisa se tornar um modo de vida e se constituir um processo consciente que repense o desenvolvimento de habilidades e a superação de limites a partir de cada ação desenvolvida. Reafirma-se que todas as parcerias são bem-vindas, conforme se destacou nos relatos com as experiências educacionais exitosas quanto a qualificação do processo de ensino híbrido, a sala de aula invertida.

PurposeThis paper aims to study the perception of school students towards online classes via virtual meeting applications and to unravel the teachers' preparedness and students' preparedness for running synchronous online classes and its impact on student's engagement and their satisfaction during the period of lockdown due to COVID-19.Design/methodology/approachOn the basis of focused group discussions with teachers and students of top 10 private CBSE affiliated schools (National capital Region, Delhi, India), survey instrument was constructed. Further, 489 valid responses were finally analysed through partial least square (PLS) method and structural model was tested.FindingsAll the six independent variables such as teachers' structured approach, teachers' technical readiness, teachers' self-efficacy, students' technical readiness, students' autonomy and students' self-efficacy influenced students' engagement and satisfaction towards synchronous online classes significantly. The result of the structural model also reveals that students' engagement is a significant predictor of students' satisfaction.Research limitations/implicationsThe paper outlines the scope for future research in ascertaining more critical success factors other than satisfaction and engagement. Scope of this research suggests inclusion of not only schools but framework is also important for college and university level educational bodies. Data collection was confined to students only whereas viewpoint of teachers and parents may also be included.Originality/valueThis study devised a collaborative form of learning where both the parties learnt while making continuous interactions and also co-created value in terms of new skills. Provision of autonomy given to students can't be overlooked as an important indicator for his/her preparedness. As a result, students feel motivated to get engaged in the whole process which makes them satisfied and will be able to identify the learning outcomes equal to or greater than in physical classroom settings.

Due to the rapid elevation of technology, teachers are expected to integrate technology into the classroom to engage students considered digital natives. Digital storytelling is an alternative medium for teaching listening skills. This case study investigated students’ and teachers' voices of the implementation of digital storytelling using discovery learning. An in-depth interview, classroom observation, and open-ended questionnaire were applied to explore the implementation of digital storytelling using discovery learning. This case study involved a middle school English teacher and 30 students from a junior high school level in Bali, Indonesia. The qualitative data from students and teachers interviews and observations showed that the students perceived that digital storytelling is more engaging, interesting, and motivating to improve their listening skills. The most challenging activities rested on students' limited vocabulary during the communication stage using Bahasa Indonesia. The pedagogical implication of this study is that EFL teachers need to provide learners with relevant vocabulary to support learners' communication skills during the classroom session during the implementation of digital storytelling. Since learners' limited vocabulary becomes one of the hindering factors in teaching listening, it is recommended for a further researcher to address this issue.

The study focuses on the characteristics of the Generation Z – that is, young people born from 2000 to today. These are digital natives, who own various devices and use them for several hours per day. Social communication is fast, iconic, changeable. Social media are used not only to exchange content, but also to structure emotional relationships and to abreact tensions and emotions. These young people were born into mononuclear families. They no longer recognize the normative authority of the father and family of origin. They are much more susceptible to social influences. The peer group is chosen to confer identity, as a vehicle for experiencing. Experience, multiple, often extreme or dangerous, is the main tool for growth, having supplanted learning by means of legislation and symbolism. These guys are notoriously distant from the current Public Addiction Services. They perceive them as old and inadequate. They don't represent themselves as addicts, they don't understand why they should be healed, or what they should be healed from. Furthermore, they perceive the current operators, with their specialist training, as useless to their hunger for experience. As a result of these anthropological and technological changes, the Author puts forward a series of reflections on the changes to be made in the Addiction Services – in order to become attractive for these young abusers – and gives as an example the Youth Services programmed in the Addiction Department Pathologies of the Napoli2Nord ASL, from the Z. House to the Ser.D. Web.

The young generation is a digital native, which information easier to get with an Information system. So, it is important to measure information literacy among young Muslims about Islamic information. This study investigates the factors that influence the use of technology in searching for literature relating to Islam among the younger generation. The approach taken in this research is quantitative. Data is collected with the help of research instruments in the form of online questionnaires. The population in this study is the younger generation, who tend to be digital natives. The sample size in this study was 100. The testing tool in this study used SPSS, and a regression method was conducted to determine the effect of this research variable. The result shows that perceived usefulness has a significant impact on behavioral intention in Islamic information literacy. Besides, perceived ease of use also positively and significantly affects Islamic information literacy's behavioral intention. The study suggests there need to be some actions so that the younger generation can be smarter in using technology in Islamic information literacy. This study was more focused on examining acceptance for the young Moslem generation in developing countries. This study has an important role in developing TAM's scientific repertoire theory from information technology in Islamic information literacy.

Technology advancement has transformed the recent trend of payment method from a traditional cash system to the use of electronic device connected to wireless network, known as mobile payment system. This study reviews the research model conducted by Verkijika (2020) which aimed to measure the effect of individual affective responses on the acceptance of mobile payment system by combining two theories: Social Cognitive Theory and Regret Theory. In particular, this research was conducted to observe the effects of affective responses on the behavior of digital native users. The structural model was applied to test the hypotheses using the SmartPLS 3.0 application. The data obtained through questionnaires collected from 301 respondents in Indonesia. The results of this study presented a variety of findings that were different from the comparative study. The findings indicate that there is no single affective factor that dominates the influence (of what?) on the users’ intentions to adopt and to recommend the use of mobile payment technology.

This article focuses on examining Gen Z-ers’ opinions and expectations regarding their present or future jobs, as well as their views on their future careers. The exploratory study performed on members of this cohort revealed, among others, that Gen Z-ers appreciate a secure job, financial stability, and prefer working for big companies. They choose jobs which reflect their passions and look for informal and relaxed environments, where they can have their own well defined office space. This cohort wishes to be mentored at work and is brutally aware that success must come with career-long learning. Despite being said to be digital natives, they feel the need to bond with colleagues and to freely speak their mind.

Purpose of the study: The purpose of this research article is to explore how engagement with digital tools affects the health and social well-being of digital natives. The study aims to look into the facts that how youth are getting benefits from this digitalization and how it is also increasing their exposure to the associated health risks. Methodology: The qualitative research is conducted in three selected universities of Islamabad. Through a closed-ended questionnaire, demographic data about the activities of the youth on digital technology was collected. In-depth interviews, focus group discussions and participant observation were the core techniques used in the research. Main Findings: Digital natives have improved awareness about health issues and actively educating the digital immigrants to access knowledge about treatments on various health issues at the local and global levels. The research shows that digital youth do realize that these technologies are leaving some bad effects on their health and well-being yet have not been able to get rid of them because their daily life activities are dependent on these tools. Applications of this study: The study will be of great significance for the policymakers, who are handling the rising health issues due to digitalization impact in the society. It will be an addition to the knowledge in the disciplines of Public health, Anthropology, and Psychology besides the medical sector. Data will be used to address the health issues in the coming days by the medical professionals and social scientists. Novelty/Originality of this study: This study has generated the information about the impact of digitalization on youth’s health by using the emic approach. Digital technology has taken up the role of socialization agent for the digital natives. So it is very important to listen to the youth's voices rather than assuming what is best for them. This study is novel in the sense that it is reflecting youth and how they perceive the digital technology as a beneficial tool and how it risks their life in many ways.

This study aims to explain digital literacy of WhatsApp Group participants of MPASI (complementary feeding) Clinic. This study applied positivism paradigm with a quantitative-descriptive approach. The respondent were participants of WhatsApp MPASI clinic group. Participants fill out a questionnaire that has been compiled based on the digital competency instrument on Network of Digital Literacy Activists (JAPELIDI). The results showed the literacy of this group were at moderate level with 74% of respondents and the remaining 13% at high and low levels. Participants of the MPASI Clinic who also act as digital immigrant. This means they are able to cope with invalid information because of the sufficient knowledge. Keywords: Digital Literacy, Whatsapp Group, Digital Immigrant

During the Covid-19 pandemic, everyone must be at home and keep a distance using a mask. The spread massively. It becomes the basis for all stakeholders to find solutions, both in the form of preventive (prevention) and curative (cure). One of the strategic educational media used to prevent and overcome covid-19 for the current generation of digital natives is through digital comics or webtoons. Comics in digital form has many advantages over printed comics. Based on this, the research aims to find out how the impact of the promotion of the National Defense Knight Comics through the Webtoon as an educational medium for preventing and controlling Covid-19 for the community. The method used is Research and Development (RD) using the Waterfall development model. The results of this review show that promoting comics of state defense knights through webtoons can become a medium of persuasion for education on preventing and overcoming Covid-19. The innovative education offered by the knight Bela Negara comic designs webtoon readers to be closer to the story and characters because it is more humane, so that they are able to show the effects in the form of responses, both cognitive (knowledge development), affective (through positive attitudes) and connective (action as the results of stimulating positive attitudes) related to the prevention and handling of covid-19.

Undoubtedly, in the modern age of digitalization, Millennials, who are considered digital natives, have become a massive target market for salespersons. Changes in the way Millennials think accompanied by an explosion of social media have led to an increased focus on social media influencer marketing in the company sector. To help establish a new marketing paradigm that accounts for these changes, this research aims to conceptualize and investigate the process of building consumer-brand relationships with Millennial consumers through social media micro-influencers. Findings based on structural equation modeling revealed that four core characteristics of social media micro-influencers (i.e., authenticity, the meaning of the influencer, specific content, and secret sharing) were a significant antecedent of brand engagement and brand love, which, in turn, mediated the pathway from social media micro-influencer characteristics to brand evangelism. Understanding what social media micro-influencers mean to Millennials offers the promise of improving brand evangelism through more precise market analysis and market strategy. In the discussion, the paper introduces a three-stage building method towards brand evangelism through social media micro-influencer, including: (1) the stage of selecting influencers; (2) the stage of constructing intense emotional responses to the brand (brand engagement and brand love); and ultimately (3) the stage of becoming a brand evangelist. Lastly, limitations and future directions were discussed.

There’s a brilliant moment—one of many—in Seb Franklin’s new book, that turns the cyberlibertarian term ‘digital native’ inside out. It is not merely the irony that a figure redolent of the noble s...

Although a plethora of extant literature categorises them as natives in the digital world, it has been counter-argued that a considerable group of young people cannot be designated as ‘digital natives’. This argument stems from the evidence for non-enthusiasm, non-exposure as well as non-adeptness to digital/new media technologies among certain groups of young people. Through a scoping review of relevant literature and a thematic content analysis, this article explores digital inequalities suffered by ‘digital natives’ which render them ‘strangers’ in the digital technological world, although they have been born at a time of an abundance of digital communication technologies. It was found that the concept of ‘digital natives’ could be dichotomous – being native based on a period in which one was born and being native through expression of competency in the use of digital technologies. It was also found, among other things, that ‘digital natives’ could be ‘strangers’ in the digital world as a result of disinterest, illiteracy, economic constraints, poor network connectivity, lack of electric power and inadequate practical accessibility. The article concludes that the real ‘digital natives’ are the ones who use and express competency in the use of digital technologies, no matter which limited physical contactsexist as a result of a global outbreak of disease. There is a need for greater efforts in bridging the digital disparity gap among all generational cohorts as work, business, teaching and learning shift online. One such is to include languages of digitally marginalised groups – digital strangers – (as a result of illiteracy) during programming of digital technologies. This can afford them the opportunity to use the voice optimisation features of digital devices in their local languages or be able to translate text on devices into their local languages in order to effectively deploy them. Key words: ‘digital natives’; digital strangers; icts; digital technologies; literature review; new media technologies; scoping review; knowledge synthesis; literature review; systematic review

Purpose The purpose of this study is to assess the influence of generations on information behavior and needs to access and use of library resources and how well academic libraries in Kenya are simultaneously serving both generations. From literature reviewed, a study on the Kenyan scenario on generational behavior and needs was not identified and this study sought to fill that gap. Design/methodology/approach Data collected were done through mixed-methods research using observation, structured interviews and questionnaires. The sample included 143 students and faculty within different generations, and three library staffs at The United States International University-Africa’s Library. Quantitative data were analyzed through SPSS and Excel, while qualitative data were analyzed according to the theme of this study. Likert-scale responses were used to measure information behavior of users’ needs and preferences. Findings Findings showed that the library is serving two distinct generations with different needs: out of a mean score of 5.00 of sample surveyed; digital immigrants need information resources mainly for research at an aggregate 3.93 while digital natives need information resources mainly for examinations at an aggregate 4.01. Both generations need to use technology to access and use information resources at 94% of digital immigrants and an aggregate 81.5% of digital natives surveyed. The library is training both user groups accordingly. This answered the research problem this study sought to assess. Research limitations/implications The generation of users was known only after administering the questionnaires. Consequently, the researcher targeted them using the status of respondents, faculty or student, to maximize sampling for each generation. Undergraduate and master’s students were used to target digital natives, while the faculty was used to target digital immigrants. PhD students were used to target both digital immigrants and digital natives. This study was done only in one location, USIU-Africa’s Library. Originality/value This study assessed how different generations within academic libraries in Kenya could be guided to effectively and efficiently adapt to global changes. This study assessed generational influence on needs and preferences in access and use of information resources, and assessed how academic libraries are concurrently and successfully serving variant user needs in Kenya

The study investigated the extent of existence of digital divide between music teachers and students in selected secondary schools in Anambra state. Two objectives and two research questions guided the study using mixed-research design. Three education zones consisting of nine public secondary schools, 18 music teachers and 270 music students formed the sample for the study. Structured questionnaires and oral interview were developed for teachers and students and used for collecting data from the field. The data gathered were presented quantitatively and qualitatively. The reliability indices were .71 and .70 for teachers and students, respectively. Mean and standard deviation and t test were the statistical tools used in the analysis of the work. The findings revealed high extent of digital divide based on the responses of music teachers and students on the place of information and communications technology (ICT) in operative curriculum. There was low extent of digital disparity in ICT knowledge on the teachers’ part and high extent on the students’ part. The recommendations were as follows: the present music curriculum should be restructured to integrate ICT in order to meet the needs of 21st-century music education, and music teachers should be trained to have the wherewithal in ICT applications for bridging the digital disparities.

The paper strives to answer the question of whether Digital Natives and Digital Immigrants share similar concerns with other generations across national cultures. A traditional cross-cultural appro...

Resumen Se señalan en este trabajo algunos de los retos que la era digital ha impuesto al quehacer historiográfico, y los desafíos a los que se enfrentan los estudiantes y futuros historiadores, considerados «nativos digitales», para poder desarrollarse profesionalmente. Se hizo una revisión de fuentes relacionadas con el tema en las que se descubren cuáles son los problemas que enfrenta la educación y ejercicio de la historia en la era digital. Se señala que los estudiantes han debido incursionar de manera autodidacta al mundo digital, y que la academia no ha propuesto cambios teórico metodológicos para su enseñanza y práctica. Algunos de los desafíos que deberán enfrentar los jóvenes son el manejo de una cantidad enorme de datos, la capacidad de análisis y de almacenamiento; las nuevas fuentes, escrituras y expresiones; la hipertextualidad y la profundidad en la investigación; la creatividad y los recursos para la divulgación; el crowdsourcing y la manipulación de la información; el campo laboral, los cambios epistemológicos y el debate teórico-metodológico. Abstract In this work, some of the challenges are noted, that the digital age has imposed on the task of the historiographer, and the obstacles faced by students and future historians, considered to be «digital natives», in order to develop themselves professionally. A revision was made of the sources related to the topic, in which were found the problems faced by education and the practice of history in the digital age. It is noted that students have needed to enter the digital world autodidactically and that academia has not proposed theoretical-methodological changes for its teaching and practice. Some of the obstacles that young people must face are the management of enormous quantities of data, with the capacity to analyze and store it; new sources, writings, and expressions; the hyper-textuality and the depth of the research; creativity and resources for dissemination; crowdsourcing and the manipulation of information, and the work field, epistemological changes, and the theoretical-methodological debate. Resumé Cet article revient sur quelques défis que l'ère digitale impose au métier historiographique et aux étudiants et futurs historiens, considérés comme «natifs digitaux», vis-à-vis de leur développement professionnel. On propose une analyse des sources liées à ce sujet afin d'y découvrir les principaux problèmes auxquels fait face l'éducation et l'exercice de l'histoire académique à l'ère digitale. On constate que les étudiants doivent s'intégrer de manière autodidacte au monde digital, et que l'académie n'a pas proposé des vrais changements théoriques ni méthodologiques pour l'enseignement et la pratique de l'histoire. Parmi les défis que les étudiants rencontrent il faut signaler la gestion d'une quantité conséquente de données, la capacité d'analyse et de stockage, les nouvelles sources et styles d'écriture et langages, l'hyper-textualité et la profondeur propre à la recherche historiographique, le crowdsourcing et la maniement de l'information, les nouveaux champs d'action, les changements épistémologiques et le débat théorique-méthodologique.

В статье освещается вопрос визуальной репрезентации образа будущего в повседневности пользователей социальных медиа на основании хештегов, входящих в ядерно-периферическую структуру представлений "цифровых аборигенов". Предполагалось, что эмоциональное благополучие выступает атрибутивной составляющей успешной карьеры в будущем для молодых пользователей сети Instagram и отражается в практиках визуализации через используемые ими хештеги. Целевой аудиторией исследования стали 170 молодых людей (118 женского пола и 52 мужского) в возрасте 18-25 лет, являющихся, по субъективной оценке, активными пользователями социальных медиа. Сбор массива данных осуществлялся в августе-сентябре 2020 г. В исследовании использовались метод свободных словесных ассоциаций и прототипический анализ по П. Вержесу. Соотношение образов будущего по анализируемым в статье социальным конструктам "Эмоциональное благополучие в будущем" и "Карьера в будущем" по подгруппам "для себя" и "для России" среди респондентов позволяет отметить, что общая тональность хештегов, предложенных участниками исследования, является преимущественно позитивной. Общими хештегами, так или иначе перекликающимися в ядре и зонах потенциальных изменений, для двух конструктов являются счастье, благополучие, успех, уверенность, свобода, спокойствие. Сравнительный анализ полученного массива хештегов позволяет говорить о том, что в практиках визуализации в сети Instagram через публикуемые хештеги молодежи имеет место определенная взаимосвязь эмоционального благополучия (как атрибутивной составляющей карьерного развития) и собственно успешной карьеры в будущем. Это формирует основу для развития новых профессиональных умений через уверенность в себе, положительные ощущения, степень общественной активности. The paper highlights the issue of visual representation of a vision of the future in the everyday life of social media users based on hashes included in the nuclear-peripheral structure of the "digital native generation" representations. It was assumed that emotional well-being is an attribute of a successful career in the future for young users of the Instagtam network and is reflected in visualization practices through the hashtags they use. The target audience of the study was 170 young people (118 females and 52 males, respectively) aged 18-25, who, according to subjective assessment, are active users of social media. The data collection set was carried out in August-September 2020. The study used method of free verbal associations and prototypical analysis according to P. Vergès. The ratio of future vision according to the social constructs analyzed in the given paper "Emotional well-being in the future" and "Career in the future" by subgroups "for oneself" and "for Russia" among the respondents allows authors to mark that the general tone of hashtags proposed by the research participants is predominantly positive. Common hashtags, one way or another overlapping in the core and areas of potential change, for the two constructs are happiness, well-being, success, confidence, freedom, calmness. A comparative analysis of the resulting array of hashtags allows us to write that in the practices of visualization on the Instagram network through published hashtags of young people, there is a certain relationship between emotional well-being, as an attributive component of career development, and a successful career in the future. This forms the basis for the development of new professional skills through self-confidence, positive feelings, the degree of social activity.

"Abstract A research on the rise and decline of the Romanian Orthodox religious media in the last 30 years cannot ignore the paradigm shifts caused by the emergence of new information and communication technologies and the global Internet network. The theological and spiritual contents do not instantly adapt to technological innovations and, therefore, the printing press remains a space for reflection in religious communication, between the opportunities and risks of rapid change. The transition of religious publications from print editions to online editions is necessary. However, by virtue of spiritual discernment, it requires a balance between tradition and renewal. This balance is kept due to three elements: the respect for the heritage of the printed sacred culture, the pastoral care for the older generations and the awareness of the responsibility for the unaltered transmission of the spiritual content of faith to the generation of digital natives. Keywords: Internet, newspapers, online edition, print edition, religious media"

O artigo pautou-se na necessidade da instituição escolar (re)conhecer o aluno nativo digital, seus modos de operação dos instrumentos técnico-semióticos digitais e o que isso revela sobre seu desenvolvimento psíquico. A pesquisa participante, realizada em uma sala de primeiro ano do Ensino Fundamental de uma escola pública, objetivou analisar as possibilidades do uso do computador como recurso pedagógico no processo de alfabetização, refletindo sobre as repercussões deste instrumento para a atividade docente e discente, enfocando uma situação de prática pedagógica. A realização de uma unidade de leitura sobre um fato social contemporâneo e pesquisa discente colaborativa e orientada, resultou em um texto coletivo. Neste, os alunos puderam se colocar como sujeitos ativos frente aos acontecimentos de seu contexto histórico-cultural, fato que trouxe novos elementos para seu desenvolvimento cultural, ao mobilizar aspectos sociais e recursos tecnológicos. A análise sobre o desenvolvimento cultural infantil a partir da Psicologia Histórico-Cultural permitiu constatar significativa utilização das redes digitais pelas crianças, relacionadas ao lazer e comunicação, observando-se também o distanciamento frente aos fatos sociais de seu tempo. Na medida em que o uso do computador foi pedagogicamente orientado, os alunos experienciaram outros modos de operação, redimensionando suas possibilidades de atuação frente ao universo digital.

The advance of ICT development in educational context encourages educators to increase their competence towards technology integration for classroom activities. Consequently, this phenomenon affects teacher education program to equip student teachers as the digital natives in this fourth industrial revolution era with skills accommodating their technology literacy as well as practice. However, to determine the appropriate integration model and supporting training program, analyzing technology confidence seems to be an important thing for initial development step for an institution. This study aims to investigate technology competence of English prospective teachers in terms of applications use capability, technology confidence based on GPA, and TPACK confidence. Questionnaire was used as the instrument, and it was administered to twenty eight participants. The data was analyzed descriptively. The findings reveal that most of the subjects are familiar with the technology application. Further, not all of the subjects are confident to their ICT competence. Inserting GPA information to the prospective teachers’ profile, it shows that high GPA do not guarantee high confidence on ICT use. For TPACK confidence result, it shows that more than 45% are confident to integrate technology in their classroom instruction.

Some firms and industries were not willing to take full advantage of the internet and its endless opportunities, mainly because they rather focused on the inherent risks and challenges. However, when taking into consideration the specificities of the connected generation, the question is not anymore whether to go online or not, but rather to understand how, when, and where, especially in a luxury context. More specifically, the digital natives represent tomorrow's customers. This new market segment represents a main reason for luxury firms to adopt online strategies. Still, further analysis is needed to uncover the main objectives when firms decide to engage in digital activities. The authors herein investigate the concept of e-reputation. The authors expand on their initial study that focused on brand image and social media as determinants of online reputation. Recommendations and future research directions are suggested.

Desde hace aproximadamente una década se empezó a hablar de convergencia periodística como el proceso de integración de formas de comunicación tradicionalmente separadas que afecta a las empresas, a las tecnologías, a los profesionales y a los públicos tanto en la producción como en la distribución y el consumo de contenidos. Los periodistas han comenzado a elaborar productos que se distribuyen a través de plataformas diversas para poder adaptarse a las necesidades de consumo de las audiencias. En esta investigación analizamos el proceso de adaptación de los cibermedios nativos digitales europeos a las estrategias crossmedia a partir de una muestra compuesta por cinco cabeceras europeas: eldiario.es (España), Mediapart. fr (Francia), observador.pt (Portugal), niusdiario.es (España) y De Correspondent (Holanda). Para ello se emplea una metodología de carácter exploratorio y se recurre al análisis estadístico de datos en redes sociales y aplicaciones. Los resultados determinan implementación de narrativas crossmedia y adaptación de los contenidos a las diferentes pantallas y soportes, así como la detección de prácticas transmedia que obligan al usuario a complementar el storytelling informativo en plataformas diferentes.

Purpose: This study is an attempt to understand how Millenials use backward speech on their Facebook statuses and how their lexicon is incorporated into a grammar of novel items in English in the Philippines. Methodology/ Approach: Facebook statuses with the two trending backward speeches such as “lodi” and “werpa” are the inputs of this study since they top the list of more than 20 Tagalog slang words for everyday use of modern Filipinos. Through the Optimality Theory (Mc Carty, 2007; Prince & Smolensky, 2004) process and lexical analysis, these backward speeches were classified by literature as speech disguise, joke, and euphemism, while the hashtags are basically tags used to categorize conversations between users. Findings: Despite its limitations, the results of the study describe and record a different form of Philippine English on Facebook that occurs from the optimal satisfaction of conflicting constraints. Evidently, the #werpa and #lodi are more contemporary and considerable internet slang (e.g. backward speech) for Philippine Millenials, who are active on posting their Facebook statuses to enhance group exclusivity. Its meanings are based on the context of the Facebook posts rooted in social connections. This unrestricted form of grammar of Facebook users in the Philippines is moving around the social world for years because of its consistent use online. Conclusion: As the English language form changes more quickly, technologies continue to develop and allow the transmission of new set of Philippine slang to pass from Millenials to the future digital natives. The interest of the study on lexical trends reveals optimal aspects of grammatical phenomena which identify and order words based on their growing use.

Due to globalization growth, learning a second language is a necessity to develop in an increasingly demanding multicultural environment. However, at present we still find that some traditional methodologies are still being applied for teaching, which represents a problem for current students, also called digital natives, because these methodologies should adapt to this digital age of technology and knowledge. To solve this problem, a digital resource for foreign language learning was developed taking into account competitiveness and gamification as bases to motivate students and engage them into the course. The objective of this tool is to improve the processing of theoretical information obtained making use of a virtual environment which has competitive activities and gamification elements such as: obtaining medals for completing tasks, user's progress bar and ranking according to the scores obtained, so that students are motivated and improve their learning. This research seeks to analyze the effects of applying competitiveness and gamification in a virtual environment aimed at foreign language learning. It was found that 81.03% of students are more inclined to use gamified digital tools and also 82.76% of students feel more motivated to learn a second language using this methodology.

O exposto trabalho aborda que no mundo informatizado é de extrema relevância que todos os grupos se sintam pertencentes a ele, não só para interesses pessoais, mas para a sua integração na sociedade. A internet se tornou um interessante espaço democrático ao discorrer sobre a promoção do acesso à informação e tem hoje importante papel na diversificação das formas de ensinar e aprender, entretanto, só tem acesso aos benefícios do mundo virtual, aquele que o domina minimamente. Ao tratar do manejo das novas tecnologias, cada geração lida de maneira diferenciada, por isso os que não são “nativos digitais”, no caso dos idosos, podem se sentir deslocados. As instituições de ensino são agentes transformadores da sociedade e o Instituto Federal de Brasília, Campus Planaltina é um delas. Nele foi proposto um curso de extensão denominado “Informática para a melhor idade”, objetivando promover a aprendizagem na área de informática básica para pessoas idosas. Das 15 vagas ofertadas, 12 foram preenchidas e 8 estudantes concluíram com êxito. Para eles, o curso oportunizou a aprendizagem dos conteúdos sobre informática e propiciou o sentimento de pertencimento ao grupo, criando laços de amizades e motivando para novos projetos.

This article is devoted to the study of the mediatization technologies, the theatricalization of politics, and the penetration mechanism of mass culture into politics using the example of 2019’s bright phenomenon - Greta Thunberg and her «climate strikes». In this case, various aspects (political, sociopsychological, international, environmental, and ethical) are viewed and need analysis. However, the study of the interaction between the modern information environment and digital natives (generation Z), and the latest tools of modeling mass consciousness is of particular interest. Hybrid forms including elements of mass culture, communication strategies, manipulation technologies, and role-playing avatars present, nowadays, a serious threat to conservative politics. These politics present poorly calculated schemes of latent influence on mass consciousness. «Greta Thunberg - an angry girl in the struggle for the Earth» is a beautiful story, well created and produced with all modern social technologies, efficiently embedded in the world political agenda. A year after its appearance, it is a lever of pressure on high politics, a tool for man aging mass consciousness and a role-playing avatar for young people from 10 to 20 years old and, what’s more, a rooted sociocultural meme. The complexity of the study of this topic is due to the relative freshness of the case, its interdisciplinary character, and most importantly, its incompleteness. The final case can be modeled in different aspects, depending on the creativity of the «producers» behind the project. However, in the heyday of social media «in the global village» such hybrid entities will appear again and again. If, until recently, the most labile and manipulative audience was young people and students, in a short term society may face a «revolution of children» led by Hameln Pied Piper through social networks.

Preparing quality academic teachers for modern digital native students is an essential task for higher educational institutions. Professional teachers' digital competencies combine professional, pedagogical, and technological knowledge and skills as well as beliefs regarding integrating technology in teaching practice. This article is an attempt to study the personal level of digital competence of PhD students as future academic teachers. The paper presents statements from an ongoing study (n=120) piloting large scale longitudinal qualitative teachers' surveys between 2017 and 2020. The first part of the research started in 2017 to attempt to recognize the personal level of digital competence of PhD students as future academic teachers. The study was conducted during 2017-2018 at the Wroclaw University of Environmental and Life Sciences. To study the levels of digital competence, a special questionnaire based on the European Competency Framework for the Digital Competence of Educators was used. The study results show different levels of digital competence depending on the students' field of study and specialty. The highest technological scores were demonstrated by PhD students of engineering specializations. However, the results also showed that on average PhD students do not feel well prepared for the practical use of digital techniques in teaching activities. The preliminary study results indicate the need to improve PhD training programs including various ways of developing students' skills for making better use of digital technology for teaching and learning.

The development of web technologies makes virtual platforms as an inseparable part of human life. This situation makes digital feedback highly effective on the self-esteem of individuals. For this reason, the present research explores the relationship between the self-esteem of digital natives and their feedback from digital platforms. The participants of this study include 310 high school students in Isparta, Turkey and the study adopts Rosenberg’s Self-Esteem Scale (RSES), Digital Feedback Form (DFF), and Personal Information Form (PIF) in order to demonstrate the role of digital feedback on the self-esteem of digital natives. The previous studies in the literature were carried out on specific social media platforms, therefore they could not include all of the interaction opportunities. Since this research considers different types of feedback on social media, it provides a comprehensive knowledge in the field. This research demonstrates that there is a significant relation between the self-esteem levels of digital natives and the feedback that they receive in terms of “friend requests they send” and “posts they share being retweeted/reposted”. Thus, the results reveal that the self-esteem levels of adolescents vary based on the feedback that is related to the friendship requests, direct messages, reception of positive comments on posts and their tweets being retweeted/reposted.

When the internet has become the main reference source for academics and students in completing their assignments, critical attitudes towards information accessed via the internet, especially about hadith are often ignored. Critical attitude is needed to ensure the authenticity of a hadith because its discourse has a level of quality, be it sahih hadith (authentic, accepted) or da'if (rejected). Along with the development of internet technology, many false hadith s are circulating on the internet. Therefore, adequate literacy skills in reading and tracing the authenticity of a hadith are needed. This research provides examples of the results of collaborative team work to improve hadith literacy. Action Research Design was chosen to find solutions to problems through critical reflection in the process of learning Al-Qur’an. The Action Research procedures were combined with the Kern’s 3R model namely Responding, Revising, and Reflecting. This study involved 398 students as research participants at one of the higher education institutions in West Java, Indonesia. This research resulted in several findings: 1) Six steps were taken to improve hadith literacy, namely the formulation of learning objectives, selection of media, update of the knowledge of hadith , understanding the learning media, application of learning media, and evaluation. 2) Two applications were used as learning media in improving hadith literacy, namely the science of hadith and the Ensiklopedi Hadits Kitab 9 Imam (EHK9I, Encyclopedia of Hadith in the book of 9 Imams). 3) The reflective actions and the integration of the two applications showed an increase in three aspects of literacy namely data literacy (54.33%), technological literacy (63.07%), and human literacy related to narration of the hadith (93.59%). It can be concluded that the steps taken by utilizing the two applications as learning media can improve the participants’ ability to trace and determine the authenticity of a hadith . https://doi.org/10.26803/ijlter.19.5.6

Today's students are digital natives. They grow with digital technology. Universitas Alma Ata is adapting to learning styles in the digital age by integrating e-learning based learning and classroom learning. The e-learning model that is applied is based on moodle and kahoot. This learning model was introduced to students in September 2017. The meaning of this manuscript is to determine whether the use of moodle and kahoot based e-learning will help students in learning mathematics. It also examines the effect of applying e-learning on student perceptions. Twelve mathematics education students were included in this study. A set of questionnaires was specified to evaluate students' attitudes and perceptions of learning. From the findings, conclusions have been drawn about the role of moodle and kahoot based e-learning to support the teaching and learning process. The results show that students show positive perceptions using moodle and kahoot based e-learning.

The growing of technology has invited the traditional pedagogical method supporters to integrate technology in education. This paper investigates the student perceptions as digital natives on the application of flipped classroom model. The flipped classroom employs lecturing video as homework and group discussion as classroom activities. The participants in this study were 120 students aged 19-20 years old who were born as millennial generation and had the experience of the flipped classroom model. Using a descriptive qualitative, the issue was observed and investigated. To elicit the student perceptions, this study used an open-ended questionnaire to investigate these students’ opinions and attitudes toward the implementation of the model and its advantages and disadvantages. As the result shows, that flipped classroom gives more benefits over the drawbacks. The implementation of flipped classroom has attractively motivated students to be engaged in the classroom activity. The students perceive that the flipped classroom model has positively transformed their attitude and behavior in learning and flipped into a new way of learning. They argue that the procedural steps in flipped classroom model such as video observation and discussion help them understand the materials better and to be an independent learner. To conclude, the implementation of flipped classroom model gains the students’ positive views over the negative perceptions.

The development of digital technology affects human life, especially for those born in the digital era (digital native). This can be seen from several aspects such as aspects of social life and learning styles that are different from previous generations. The digital native generation mostly spends most of their time on the internet, this naturally develops digital competencies. As a result, they are freely accessing information, whether related to academic interests or not, establish online relationships, play video games, and other exploration activities. Different results may be found in Private Islamic Junior High Boarding schools, where students are restricted from using gadgets. For this reason, the focus of this research is to find out the digital native students’ perceived digital literacy competencies in a Private Islamic Junior High Boarding school used the case study. This research took 54 students of the Private Islamic Junior High Boarding schools in Surakarta with purposive sampling techniques. The results of this study revealed that students’ photo-visual literacy, reproduction literacy, branching literacy, information literacy, socio-emotional thinking literacy, and the real-time thinking literacy were categorized as intermediate. http://dx.doi.org/10.23960/aksara/v21i1.pp74-87

The current communicative ecosystem has profoundly transformed journalistic work and the media, generating with great eagerness the emergence of digital native media that do not follow the logic of their conventional peers. Although the advent of these media is not entirely negative, as they create multiple voices that contribute to pluralism, their quality has undoubtedly been questioned on several academic fronts. This work analyzes the most important Latin American digital native media by number of accesses (traffic), using a taxonomy of evaluation of dimensions of the informative quality, in which aspects such as informative sources, uses of international news agencies, correction of contents and factuality levels, ideological plurality in their opinion contents, among others, are taken into consideration. Of the emerging results, the ‘use of statistical indicators’ was the least rated (32.5%), mainly due to a lack of data journalism in the media studied. It is also worth noting that the indicator ‘comments and monitoring’ obtained the second-lowest rating, indicating an absence of conversation between the media and its audience through the comments section of each content.

As news publishers continue to lose subscribers and advertising revenue, journalism practitioners and researchers have looked to newcomers to the field for ideas of how to adapt and succeed in a much more saturated and unstable media environment. Many have specifically looked to digital native news organizations to understand the ways that journalism is attempting to reinvent itself for a media landscape that is very different from the previous one. Yet what often gets lost in this focus on the newest news organizations is the resilience of many of journalism’s older ones. In this study, I analyze a year’s worth of U.S.-based online news consumption data to show that, even in a media environment increasingly saturated with digital native news outlets, legacy news brands continue to comprise a majority of the most popular news sites. Drawing on audience studies literature, I argue that these findings likely reflect audience preferences for familiar, established brands, as well as structural advantages these brands maintain due to their size and capital. I conclude that the fate of digital news organizations is not just a question of their innovativeness or nimbleness. It is also a question of their ability to combat a combination of powerful, stubborn forces: the habits of the people they hope to reach, and the deep pockets of their competitors.

Background of the study: The phenomenon of sharing information by all members of the public, especially digital natives. The phenomenon of sharing information is most visible done on social media such as WhatsApp, Instagram and line. Information sharing activities seem easy to do, especially on social media with a variety of features that have been provided and a variety of information that is spread. Even sharing information can have an impact, both positive like increasing knowledge or negative impacts such as creating information hoaxes. Purpose: Not yet known explicitly actually what lies behind someone, especially the digital generation natives share information on social media. To find out what is the background of someone sharing information on social media, therefore this study wants to find out from the aspect of perception and motivation regarding information sharing activities carried out by digital natives on social media. Method: This research uses quantitative methods, while the test carried out is path analysis. The population and sample of this study were S2 students in Information Management and Library and S1 Faculty of Social and Politics UGM. The population was chosen because they want to know the differences in perceptions and motivations of digital generations from the perspective of the level of education and age, apart from the social aspects of each student in sharing information on social media. Findings: The results of this study found that the perception of MIP students' information sharing was higher than that of FISIPOL students, but on the contrary, the motivation to share information on FISIPOL students was higher than MIP students. The difference is based on the age difference of MIP students who are more mature than FISIPOL students so that their perceptions about sharing information are wiser, but the motivation of FISIPOL students is higher because sharing information is not only for formal matters but also for informal matters such as finding one's reputation and pursuing prizes. Conclusion : Digital natives' perception in sharing information on social media is sharing information because it is seen to be beneficial to other individuals, sharing information is fun and can invite others to jointly understand and discuss together the latest information. For digital natives motivation in sharing information on social media, intrinsically to meet self-satisfaction. Examples such as being able to add insight and can discuss with other individuals. Whereas extrinsically is the motivation to share information because it can help others, especially when the information they have is useful and worth sharing. In terms of information sharing activities themselves, the digital natives really understand and pay attention to the type of information and the quality of information that will be shared before they share it with a wide audience.

Higher education is one of the great successes of the twenty-first century. Once the province of an elite few, a university degree is now commonplace as the industrial revolution transforms into the digital age. However, the process of teaching has not changed much since Aristotle taught at the Lyceum: students still meet their teachers to listen and ponder their words of wisdom. This process has become less desirable for some students who now learn entirely online, or those who cannot reconcile the cost of a degree with its overall employment benefits. Dystopian theories have criticized current online educational practice as leading to inadequate reading, poor recall and confused cognition. But technology is seen by others as a panacea for rising costs, massive class sizes and fully engaging digital native students. Universities and colleges need to make some mindful decisions to curtail decreasing interest, less funding and disruptive competition. Is technology a saviour or an impediment in this process?

Research question: Are accounting graduates prepared to face IT developments in their profession? Motivation: The accounting profession is facing a rapid transformation involving digital technology that implies significant changes. “Modern accountants are expected to have a high level of IT knowledge and skills and towards that direction the curriculum in accounting education have to adopt a wide range of modules in order to provide accounting students with the required competencies” (El-Damarleh, 2017: 202). Today’s students are digital natives and they “think and process information fundamentally differently from their predecessors” (Prensky, 2001: 1). Academic education needs to adapt to the language of digital natives and provide them with new skills and the knowledge required by the profession. Idea: We aim to investigate the awareness of bachelor students in accounting regarding the impact of IT on accounting processes and their preparedness in this regard. Tools: Data was collected using a multiple-choice questionnaire distributed to third-year and master’s accounting students at the Bucharest University of Economic Studies. Data was analyzed using Excel. Findings: The students are aware of the importance of the new technologies and applications relevant to the profession, but their knowledge needs to be improved. The current curriculum does not include important aspects of the new digital technology that are already embedded or being assimilated within the accounting profession. Contribution: The paper provides recommendations regarding accounting academic education, providing arguments for developing IT-related competencies for accounting students aiming to align their knowledge and skills to current and future professional requirements. The conclusions emphasize the need of a new approach in the accounting teaching and understanding of the accounting flows and processes in a high IT environment.

As one of the important factors in learning language, learning grammar become a great topic to discuss and enhance. Digital native students who are common in use their devices in order to help them enhance their learning language, online games are unique media to apply in their language class. This study conducted at Avizena.edu private courses in Magelang, Central Java Province, Indonesia. High school students who were enrolled in the English class are our respondents. The survey conducted the following aspects: preferences, actual use, ease of use, experience, and learning opportunities. Digital native students were also invited to share potential positive and negative benefits for online game use in the classroom. A hundred students completed the survey. Results indicate that most students viewed the potential utilization and integration of online games as positive. Moreover, some digital native students expressed pertain that the use of language online games may not give an efficient or effective method and impact in learning grammar activities.

The culture Digital Natives Generations (DNG) are important considerations for lecturers in designing their courses because they are a generation that is very familiar with the technology. The DNG will feel pressured if the learning process is similar to that of the previous generation. Therefore, the purpose of this study is to examine the effect of cultural values in the classroom that may lead to the academic stress of DNG. The research uses quantitative research methods. The instruments of cultural values in the classroom refer to Hofstede's cultural dimension, while Academic Stress (AS) refers to Gadzella’s Student-Life Stress Inventory, with 152 respondents representing students at Sebelas Maret University Indonesia. Data analysis was performed using simple regression analysis with the aid of MINITAB. The results show that there are significant influence of cultural values in the classroom Power Distance (PD), collectivism individualism (CI), feminism masculinity (FM), uncertainty avoidance (UAI), and long-term orientation (LTO) on AS (p < 0.05). The results of the study could be utilized to determine the cultural values in the classroom that could be incorporated into the design of learning models so as to minimize the AS of DNG at higher education.

Purpose This study aims to achieve broad insights into perceptions and attitudes of Turkish digital immigrants (DI) and digital natives (DN) toward native advertising (NA) format. Design/methodology/approach Based on extant review of literature, semi-structured interview questions helped to solicit subjective interpretations, perceptions and attitudes of Turkish consumers toward NA format. In-depth interviews with 36 participants were conducted. Findings The study gains new knowledge on issues related to NA format, such as self-determination of viewing, privacy and accuracy of information. Findings provide whys and wherefores for these undiscovered issues, as well as for preexisting themes such as format recall and recognition, disclosure, communication/marketing aims, attitudes toward NA format, brand and publisher, NA placement and “nativity” of the format. In terms of perceptions and attitudes of DIs and DNs, both similarities and differences exist. DNs consider viewing NA content under their own initiative, so their perceptions and attitudes toward NA are shaped accordingly. Research limitations/implications The interviews were carried out in a single setting; with a convenience sample of consumers living in Izmir, Turkey. Certain age and education levels were considered desirable as main criteria for selection. Practical implications The study identifies consumer concerns on the NA format and content; and provides suggestions for advertisers, publishers and ad professionals on disclosure, relevancy and frequency of exposure, which can be applied in practice. Implications for public policy are also discussed. Originality/value This is the first known study to explore perceptions and attitudes of DIs and DNs toward NA format in the Turkish context. This study uncovers and discusses insights into underlying reasons of DI/DNs’ perceptions and attitudes. The study extends prior findings of quantitative research on NA, offering fruitful insights for future research.