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The article discusses the divides between political communication and social movement research. Topics include electoral politics, communication as internal interpretive work, sociological approach to communication and American Political Science Association (APSA) and social activism and political campaigns.

The article discusses the divides between political communication and social movement research. Topics include electoral politics, communication as internal interpretive work, sociological approach to communication and American Political Science Association (APSA) and social activism and political campaigns.

This article reviews the prominent historical changes in American associational life (increasingly diffuse organizational attachments, professionalization of the voluntary sector, and the proliferation of “mailing-list” citizen groups), and turns to cross-sectional data on contemporary voluntary associations and their activities during the key campaign events of the 2000 presidential election to evaluate the impact of these changes on associations’ ability to live up to the normative visions of civic engagement. Data on 29 diverse voluntary associations were gathered through unobtrusive observations at association events on location during the two national nominating conventions and the three televised presidential debates, 61 subsequent in-depth interviews with association representatives, literature distributed at association events, and a variety of supplemental sources. This article argues that although this new terrain is marked by significant limitations (as critics have suggested), especially in terms of associations’ ability to provide opportunities for members to develop civic skills, these changes in associational life also offer important opportunities, particularly in terms of contributing to a vital democratic process by promoting public political discourse. Implications for social solidarity are also addressed. [ABSTRACT FROM AUTHOR]