1. Early fall off to strong start
- Author
-
Wilson, Joyce
- Subjects
Sleepwear -- Marketing ,Lingerie -- Marketing ,Business ,Fashion, accessories and textiles industries ,Retail industry - Abstract
Manufacturers are exhibiting more than just warmwear to retailers in order to generate more excitement around the fall intimate apparel market. Satin loungewear and sleepwear, cotton loungewear, and velour and terry robes were especially well-received., NEW YORK -- The early fall intimate apparel market is looking like a strong one. Retailers say they are satisfied with manufacturers' efforts to show more than just basic warmwear [...]
- Published
- 1984