Search

The article reports that chairman and chief executive officer (CEO) Irene Rosenfeld is planning to divide Kraft Foods Inc. into two companies. It states that Kraft will create a snack-driven company that will rely on customers in India and Brazil and a cash-focused company. Barclays Capital PLC food analysts Andrew Lazar said that the company is taking action before it disappoints investors on its struggle to reach sales growth targets.

The article reports that McDonald's Brazil is extending its two-year-old McInternet test through a five-year marketing contract with AOL Latin America. Under the $20 million agreement, AOL Brazil will offer Internet access, content and browsers in most of McDonald's 584 restaurants in Brazil. Customer will be given up to one hour of computer time when they purchase at McDonald's.