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This study applies a transformative sport service research approach to examine student-athletes' wellness within a collegiate sport setting. Sixteen semi-structured interviews were completed during the COVID-19 pandemic and the stop of play in Canada (early 2021). Findings denoted wellness was influenced by this time period as well as organizational factors which are within the purview of existing management practices. The study details the service environment to understand physical and mental well-being while taking into consideration the general and organizational environments which influence the student-athletes. Findings demonstrate that eudaimonic-related experiences (e.g., learning, development, relationship) are related to student-athletes' mental well-being. This research underpins the role of education, policies, and communication, which draws several implications for the service environment in a collegiate sport setting and the key stakeholders involved in producing an environment to enhance student-athletes' experience. The paper elaborates on the importance of the service environment and provides evidence of what student-athletes suggest management can change and focus their efforts on towards creating a transformative service environment. Theoretical implications for the transformative service research are put forward, including the co-creative aspects to determine programming which could contribute towards student-athletes wellness. Broader suggestions for change within the sport system and future research are also advanced. [ABSTRACT FROM AUTHOR]

This study adopted an organizational culture perspective to examine the values and beliefs within fitness club operations and determine their influence on employees' job satisfaction and intention to leave an organization. Consideration was also given to subcultures based on geographical location, organizational type, and job function to examine the ways in which organizations and employees may differ. Data were collected at three urban cities in Canada during a major fitness conference and tradeshow. The results from 438 employees confirmed the multidimensionality of the seven-factor instrument, in addition to illustrating the influence on job satisfaction and intention to leave. Further, the results revealed several dimensions were perceieved differently with respect to subculture. Findings connote the transient nature of jobs in the fitness industry which remains an immediate concern for managers in this field. [ABSTRACT FROM AUTHOR]

The article explores the development of a conceptual framework of organizational culture within the Canadian fitness industry. The author elaborates on the 11 cultural dimensions that emerged from the study which include member organizational presence, member success and connectedness, among others. The author explains that the common organizational culture dimensions that exist within the Canadian fitness industry are predictive of organizational success.