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4 results on '"Hamarneh, Iveta"'

1. Impact of the COVID-19 Pandemic on Tourism in the Czech Republic.

Author

Hamarneh, Iveta, Čech, Petr, and Soboleva, Olga

Subjects
COVID-19 pandemic, DOWNSIZING of organizations, RESEARCH questions, PRIVATE sector, BUSINESS tourism
Abstract

This paper aimed to find out how the COVID-19 pandemic affected the business of tourism companies in the Czech Republic, whether the companies drew state support and how they reacted to the situation. The source of data for testing hypotheses and answering research questions was a questionnaire survey. In the period May-August 2021, 52 tour operators and 571 hotels were contacted. Out of the total number of 623 addressed subjects, 111 respondents completed the questionnaire. The chi-square test in the contingency table was used to test the hypotheses. From the respondents' answers, it can be concluded that 2/3 of the respondents perceive the impact of the COVID-19 pandemic on their business as crucial. Still, at the same time, they believe that they can overcome the problems that have arisen. Another positive finding is that every seventh respondent understands the situation as an opportunity for change that will allow him to do business successfully in the future. More than 90 % of the respondents' companies received state support. Half of the companies have not yet felt a significant response to the COVID-19 pandemic (still waiting). One-third of companies have reduced, and only one tenth have found and implemented the opportunity in subprojects. Based on hypothesis testing, it was not possible to prove a relationship between the size of the company and the assessment of the impact of the COVID-19 pandemic. It also failed to establish a connection between the company's position and the impact assessment of the COVID-19 pandemic. Evaluating the dependence between the COVID-19 pandemic response and the business sector has shown that dependency exists. Tour operators responded mainly by downsizing the organization and new projects, while accommodation and catering facilities waited or downsized the organization. [ABSTRACT FROM AUTHOR]

Published
2021

2. LOCAL GASTRONOMY AS A PREREQUISITE OF FOOD TOURISM DEVELOPMENT IN THE CZECH REPUBLIC.

Author

Királ'ová, Alžběta and Hamarneh, Iveta

Subjects
*FOOD tourism, *TOURISM policy, *SUPPLY & demand, *GOVERNMENT revenue, *BEVERAGE industry
Abstract

This paper focuses on local gastronomy as a tool of food tourism development in the Czech Republic. According to the objective of the study, both, the demand and the supply side were analyzed. Small and medium gastronomy enterprises (SMGEs) were subject to quantitative research using primary and secondary data. The results of the research show that the offer of local food and beverage has a significant influence on the revenue growth of SMGEs; it increases the guests' traffic, improves the image and enhances the average spending of guests. This statement was confirmed by the correlation of results of both analyses provided. It can be stated that the offer of local food and beverages enhance the business of SMGEs, and is a real prerequisite for food tourism development in the Czech regions. [ABSTRACT FROM AUTHOR]

Published
2017
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3. Competitiveness in Tourism Sector.

Author

Hamarneh, Iveta

Subjects
ECONOMIC competition, TOURISM, PERFORMANCE evaluation, SUSTAINABLE development
Abstract

The aim of this paper is to introduce the concept and definition of competitiveness in general and in connection to the tourism sector as well. Also the paper presents the first part of the results of the project „Tourism competitiveness of the Czech Republic regions and the possibility of the marketing measures performance evaluation using the BSC method". This part is focused on theoretical background of competitiveness and introduction the main approaches to tourism competitiveness. Integral part of this paper is also simple outline of tourism competitiveness factors which later on will be evaluated in the region Czech Paradise. The project is funded by the University of Business in Prague. [ABSTRACT FROM AUTHOR]

Published
2015

4. Corporate Social Responsibility as a competitive advantage in Tourism sector.

Author

Hamarneh, Iveta

Subjects
TOURISM, SOCIAL responsibility of business, CORPORATE culture, TRAVEL agents, TRAVEL
Abstract

This paper deals with the subject of Corporate Social Responsibility (CSR) with particular reference to the tourism sector in the Czech Republic. The paper provides an overview of CSR including the definition of CSR, CSR initiatives and characteristics of CSR in the Czech Republic. The paper also contains the author's own survey oriented on travel agencies and collective accommodation establishments in the Czech Republic. [ABSTRACT FROM AUTHOR]

Published
2013

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