1. Consumption and frequency of wine drinking in V4 countries.
- Author
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Bírová, Katarína, Rovný, Patrik, Palkovič, Jozef, and Vondráček, Martin
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ALCOHOL drinking , *WINES , *CONSUMER behavior , *ALCOHOLIC beverages , *BEVERAGES , *DATABASES , *PRICES - Abstract
Introduction. The aim of the article is to evaluate the consumption and frequency of drinking wine in the countries of the Visegrad Four. Materials and methods. The data were obtained from the sources: Standard EU Alcohol Survey / Deep Seas, DATACube, Public Database VDB, Wine Consumption per Capita in Hungary, Wine Consumption per Capita in Poland. The following methods were used: The Kruskal Wallis test, Analysis of Variance Kruskal Wallis and Mann-Whitney test. Results and discussion. Wine consumption in the individual countries of the Visegrad Four varies. Hungary has achieved the highest consumption in the last period, where the average consumption of wine in pure alcohol for the last decade (2010-2021) is 3.2 liters. The analysis shows that when evaluating all age categories in terms of frequency of wine drinking, the largest group (18.42%) are wine consumers who drink wine 2-5 days a year. The second largest group (16.58%) are wine consumers who drink wine 1-2 days a week. The third group are consumers (16.38%) with a frequency of drinking 2-3 days a month. From the point of view of the comparison of individual countries, it follows that in all four analyzed countries consumers consume wine occasionally but the most in Poland. From the point of view of regular consumption, the Czech Republic stands out. Wine consumers in Hungary and Slovakia have the same behaviour in contrast to the Czech Republic and Poland. On the other hand wine consumers in the Czech Republic and Poland have similar consumer behaviour. Among other comparisons of the states, there are significant differences in wine consumption in terms of the frequency of alcohol drinking. Conclusion. Czech, Slovak and Hungarian winemakers who are starting to expand into the Polish market have a chance. Hungary has recorded the highest wine consumption in recent years, with an average consumption of 3.2 liters of pure alcohol per capita. Due to the globally decreasing area of vineyards, the demand as well as the prices of wine will increase. [ABSTRACT FROM AUTHOR]
- Published
- 2024
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