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The author cites trade shows as a venue for the continuing education and networking initiative of horticulturists and garden center operators. He cites the Toronto Congress in Ontario as a good example of trade shows where members of the horticulture service industry can keep abreast of recent developments. He mentions the story of a landscaper who refused to learn new things and eventually had to close shop. Attending trade shows, absorbing new information and networking with other industry members, he says, is the way toward business success.