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104 results on '"Pitofsky, Robert"'

101. Dangers in the attack on antitrust

Author

Pitofsky, Robert and Goldschmid, Harvey J.

Subjects
Industrial policy -- Public opinion, Antitrust law -- Public opinion
Published
1981

103. Advertising regulation's `state of the union'.

Author

Pitofsky, Robert

Subjects
*GOVERNMENT policy on advertising
Abstract

Presents excerpts from the author's speech at the 1996 American Advertising Federation's Government Affairs Conference. State of advertising regulation.

Published
1996

104. FTC to media: Screen ads better.

Author

Pitofsky, Robert

Subjects
*FALSE advertising, *ADVERTISING, *CONSUMER protection, *CORRECTIVE advertising
Abstract

The article reports on the need for media programs to screen the advertising infrastructure for deceptive advertisements. The benefits of media screening efforts include the interception of deceptive advertising before it is disseminated and the maintenance of advertising credibility in general. The efforts of the U.S. Federal Trade Commission to promote the importance of media screening are discussed.

Published
1996

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