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415 results on '"Advertising executives -- Forecasts and trends"'

1. Global ad spend is on course to grow 10.7% this year to a total of $1.08 trn

Subjects
United States. Department of Justice, Advertising expenditures -- Forecasts and trends, Advertising -- Forecasts and trends, Advertising executives -- Forecasts and trends, Market trend/market analysis, Advertising, marketing and public relations
Abstract

Byline: Adgully Bureau * Projected 10.7% rise in global spend this year equivalent to an additional $104bn in advertiser investment, the second-highest absolute rise on record * One in five [...]

Published
2024

2. Is This Small-Cap Growth Stock a Buy on Its Disney Deal?

Author

Jayaswal, Sristi Suman

Subjects
Advertising -- Forecasts and trends, Stocks -- Forecasts and trends, Advertising executives -- Forecasts and trends, Company growth, Market trend/market analysis, Business
Abstract

AdTech, or advertising technology, encompasses the software and tools that enhance the management, delivery, and effectiveness of online ads. This multifaceted industry includes demand-side platforms (DSPs), supply-side platforms (SSPs), and [...]

Published
2024

3. Exclusive: Will Perplexity's new Ad model shake up digital advertising?

Subjects
Nike Inc. -- Advertising -- Forecasts and trends, Internet/Web search services -- Forecasts and trends, Athletic shoe industry -- Forecasts and trends, Corporate sponsorship -- Forecasts and trends, Advertising -- Forecasts and trends, Advertising executives -- Forecasts and trends, Text search and retrieval software, Internet search software, Market trend/market analysis, Internet/Web search service, Advertising, marketing and public relations
Abstract

Image by Muhammad Usman Nazeer Gilani from Pixabay Perplexity AI, the San Francisco-based conversational search engine, has announced a bold advertising model that can shake up the digital ad industry. [...]

Published
2024

4. How AI-powered hyper-personalization is revolutionizing video ads industry

Subjects
Consumer behavior -- Forecasts and trends, Advertising executives -- Forecasts and trends, Marketing -- Forecasts and trends, Market trend/market analysis, Advertising, marketing and public relations
Abstract

Byline: Neha Soman In modern marketing, personalization is no longer optional. Recent studies have elucidated that over two-thirds of consumers expect businesses to deliver personalized advertisements and interactions. Consequently, for [...]

Published
2024

5. How the Major Streamers Stack Up in Subscribers, Revenue

Subjects
ESPN Inc. -- Forecasts and trends, Cable television broadcasting industry -- Forecasts and trends, Advertising executives -- Forecasts and trends, Market trend/market analysis, General interest
Abstract

After years of criticism from Wall Street that streaming was an (https://www.thewrap.com/streaming-theatrical-pivot-box-office-studios-netflix/) unprofitable business model, legacy media is finally starting to turn the corner on profitability in its online ventures. [...]

Published
2024

6. Google, Meta, Amazon's combined share of global ad revenues hits 51% in 2024: Magna

Subjects
Advertising -- Forecasts and trends, Advertising executives -- Forecasts and trends, Market trend/market analysis, Mass communications
Abstract

Byline: BestMediaInfo Bureau According to Magna's 'Global Ad Forecast' winter update, released on Monday, December 9, media owners' advertising revenues totaled $933 billion in 2024, reflecting 10% growth, consistent with [...]

Published
2024

7. APAC adex to grow 5.8%, driven by AI-boosted digital adex in markets like India

Subjects
Advertising expenditures -- Forecasts and trends, Advertising -- Forecasts and trends, Advertising executives -- Forecasts and trends, Market trend/market analysis, Mass communications
Abstract

Byline: BestMediaInfo Bureau According to Dentsu's latest global ad spend forecasts, digital adex is projected to increase by 9.2% in 2025 to reach $513.0 billion and capture 62.7% of global [...]

Published
2024

8. '25 adex growth predicted at 5.9% as AI reshapes media investments

Subjects
Advertising expenditures -- Forecasts and trends, Advertising executives -- Forecasts and trends, Investments -- International marketing, Company growth, Market trend/market analysis, Business, international, Sports, sporting goods and toys industry
Abstract

Byline: SportzPower Team Dentsu's latest Global Ad Spend Forecasts reveal a projected 6.8% growth in global advertising spend for 2024, reaching $772.4 billion. This growth projection has been revised up [...]

Published
2024

9. Offer vs. deal: In October, the spread between ad prices and sales prices on newbuilds was 11.3% and 16.5% on resale properties

Subjects
Advertising executives -- Forecasts and trends, Real property -- Prices and rates, Market trend/market analysis, Company pricing policy, General interest, News, opinion and commentary
Abstract

Russia: Sberbank of Russia has issued the following news release: SberIndex and Domclick present their first ad-deal price gap study The Russian real estate market continues to change, as the [...]

Published
2024

10. ADS-TEC Energy and Paragon Mobility have signed a partnership and deployed the first series of ultra-fast, battery-buffered EV charging stations in France

Subjects
Advertising executives -- Forecasts and trends, Battery chargers -- Forecasts and trends, Market trend/market analysis, Business, Business, international
Abstract

* With a focus on serving the market for high-quality optimized charging infrastructure, Paragon Mobility has developed a sustainable business model for a highly flexible, high-intensity, fast charging infrastructure in [...]

Published
2024

11. Moody's Ratings assigns first-time B2 rating to Adonis SAS (AD Education); outlook stable

Subjects
Moody's Investors Service Inc. -- Advertising -- Securities -- Forecasts and trends, Medium term notes -- Forecasts and trends, Education, Higher -- Forecasts and trends, Advertising executives -- Forecasts and trends, Company securities, Market trend/market analysis, General interest, News, opinion and commentary
Abstract

New York City: Moody's Investors Service has issued the following news release: Moody's Ratings (Moody's) has today assigned a first-time B2 long-term corporate family rating (CFR) and a B2-PD probability [...]

Published
2024

12. Brand Genius

Author

Kis, Eva

Subjects
Market trend/market analysis, Insurance industry, Instagram (Online service) -- Advertising, Soft drink industry -- Forecasts and trends -- Officials and employees, Specialty stores -- Officials and employees -- Forecasts and trends, Insurance industry -- Officials and employees -- Forecasts and trends, Advertising executives -- Forecasts and trends, Marketing -- Forecasts and trends, Airlines -- Officials and employees -- Forecasts and trends, PepsiCo Inc. -- Forecasts and trends -- Advertising -- Officials and employees, Delta Air Lines Inc. -- Forecasts and trends -- Advertising -- Officials and employees, Northwestern Mutual Life Insurance Co. -- Officials and employees -- Forecasts and trends -- Advertising, Bath & Body Works Inc. -- Advertising -- Forecasts and trends -- Officials and employees
Abstract

FOR NEARLY FOUR DECADES, ADWEEK has been recognizing the brightest minds in branding and marketing with our highest honor, the Brand Genius award. Once given only to marketers, the 2024 [...]

Published
2024

14. How GenAI is revolutionising CTV advertising in South-East Asia

Subjects
Target marketing -- Forecasts and trends, Advertising -- Forecasts and trends, Advertising executives -- Forecasts and trends, Market trend/market analysis, Advertising, marketing and public relations
Abstract

Byline: BF Firos In this interaction with Adgully, Noelia Amoedo, CEO, mediasmart, and Nikhil Kumar, Chief Growth Officer, mediasmart, delve into the transformative potential of Generative AI (GenAI) for CTV [...]

Published
2024

15. Reality and format shows to dominate adex in second half of 2024

Subjects
Advertising executives -- Forecasts and trends, Market trend/market analysis, Mass communications
Abstract

Byline: Khushi Keswani While the first half of the year saw ad spending driven by the IPL, general elections, and the T20 Men's World Cup, the second half will see [...]

Published
2024

16. US Digital Ad Spending Forecast and Trends, Q1 2024

Subjects
Advertising expenditures -- Forecasts and trends, Advertising -- Forecasts and trends, Advertising executives -- Forecasts and trends, Market trend/market analysis, General interest, News, opinion and commentary
Abstract

Dublin: The 'Digital Ad Spending Forecast and Trends Q1 2024: Retail Will Drive Growth on Both Buy and Sell Sides' report has been added to ResearchAndMarkets.com's offering. Most industries have [...]

Published
2024

17. Warc: SA's admarket to grow 6%, as global ad investment more than doubles

Subjects
Advertising expenditures -- Forecasts and trends, Advertising -- Forecasts and trends, Natural language interfaces -- Forecasts and trends, Social media -- Forecasts and trends, Advertising executives -- Forecasts and trends, Computational linguistics -- Forecasts and trends, Language processing -- Forecasts and trends, Market trend/market analysis, Business, international
Abstract

South Africa is expected to see its ad market grow 6.0% this year. However, this translates to a 1.1% increase when measured in dollars owing to a weak rand by [...]

Published
2024

18. ANZ-Indeed Australian Job Ads: steady decline

Subjects
New Zealand Banking Group Ltd. -- Forecasts and trends, Advertising executives -- Forecasts and trends, Market trend/market analysis, General interest, News, opinion and commentary
Abstract

United Kingdom: Australia and New Zealand Banking Group Limited (ANZ) has issued the following news release: ANZ-Indeed Australian Job Ads declined 3.0 per cent month on month in July, following [...]

Published
2024

19. 2024 HOLIDAY AD TRENDS (PLUS PROSPECT LIST)

Subjects
Advertising agencies -- Forecasts and trends, Advertising -- Forecasts and trends, Advertising executives -- Forecasts and trends, Market trend/market analysis, News, opinion and commentary
Abstract

New York, NY -- The following information was released by the American Association of Advertising Agencies: With inflation still lingering and mixed consumer sentiment, it can be hard to tell [...]

Published
2024

20. 'LEQEMBI' (Lecanemab) Approved for the Treatment of Alzheimer's Disease in Hong Kong

Subjects
Biogen Inc. -- Forecasts and trends, Eisai Company Ltd. -- Forecasts and trends, Leqembi (Medication), Drug therapy, Diseases, Forecasts and trends, Market trend/market analysis, Anti-Alzheimer's disease agents -- Forecasts and trends, Diseases -- Drug therapy -- Hong Kong -- Japan -- United States, Monoclonal antibodies -- Forecasts and trends, Pharmaceutical industry -- Forecasts and trends, Advertising executives -- Forecasts and trends, Biological products industry -- Forecasts and trends, Medical schools -- Forecasts and trends, Alzheimer's disease -- Drug therapy, Medical colleges -- Forecasts and trends
Abstract

TOKYO and CAMBRIDGE, Mass., July 11, 2024 - (JCN Newswire) - Eisai Co., Ltd. and Biogen Inc. announced today that the Department of Health in HongKong has approved humanized anti-soluble [...]

Published
2024

21. Fresh2 Group Limited Announces 1-for-10 Reverse ADS Split

Subjects
Logistics services -- Forecasts and trends, Advertising executives -- Forecasts and trends, Market trend/market analysis, Banking, finance and accounting industries, Business
Abstract

New York, NY, July 08, 2024 (GLOBE NEWSWIRE) -- Fresh2 Group Ltd. (NASDAQ: FRES) ('Fresh2' or 'the Company'), a B2B e-commerce and supply chain management company within the restaurant and [...]

Published
2024

22. Week at a glance: MOBEXX 2023; AI revolution in advertising; Rewind 2023; GullyChat

Subjects
SET India Ltd. -- Forecasts and trends -- Advertising, Television broadcasting industry -- Forecasts and trends, Advertising agencies -- Forecasts and trends, Advertising -- Forecasts and trends, Advertising executives -- Forecasts and trends, Market trend/market analysis, Advertising, marketing and public relations
Abstract

Byline: Adgully Bureau AI's quiet revolution in advertising: Unveiling the influence of predictive analytics In advertising, a quiet revolution is reshaping the core of decision-making processes within ad agencies. The [...]

Published
2023

23. Magna Global Advertising Forecasts IAE Touches Rs 1Tn

Subjects
Advertising expenditures -- Forecasts and trends, Internet/Web advertising -- International marketing, Advertising executives -- Forecasts and trends, Internet/Web advertising, Market trend/market analysis, Advertising, marketing and public relations
Abstract

Byline: Adgully Bureau The winter update of MAGNA's 'Global Ad Forecast' predicts that global media owners net advertising revenues (NAR) will reach $853bn this year, +5.5% above the 2022 level, [...]

Published
2023

24. AI's quiet revolution in advertising Part 1: Unveiling influence of predictive analytics

Subjects
Artificial intelligence -- Forecasts and trends, Advertising agencies -- Forecasts and trends, Advertising -- Forecasts and trends, Decision-making -- Forecasts and trends, Consumer behavior -- Forecasts and trends, Advertising executives -- Forecasts and trends, Creative ability -- Forecasts and trends, Market trend/market analysis, Artificial intelligence, Advertising, marketing and public relations
Abstract

Byline: BF Firos In advertising, a quiet revolution is reshaping the core of decision-making processes within ad agencies. The advent of AI-driven predictive analytics has ushered in a new era, [...]

Published
2023

25. In-depth: 'Intent vs interest' helps E-commerce eat into social media adex

Subjects
Advertising expenditures -- Forecasts and trends, Electronic commerce -- Forecasts and trends -- Computer programs, Internet software -- Forecasts and trends, Social media -- Forecasts and trends, Advertising executives -- Forecasts and trends, Electronic commerce, Market trend/market analysis, Electronic commerce software, Mass communications
Abstract

Byline: Khushi Keswani While consumers turn to social media for casual browsing, they visit e-commerce websites or apps with the intent to buy or review products. Given this insight, brands [...]

Published
2024

26. Digital Ad Spending Market Size, Share, Trends, Growth And Forecast To 2032

Subjects
Advertising expenditures -- Forecasts and trends, Advertising -- Forecasts and trends, Advertising executives -- Forecasts and trends, Company growth, Market trend/market analysis, Business, Business, international
Abstract

M2 PRESSWIRE-June 26, 2024-: Digital Ad Spending Market Size, Share, Trends, Growth And Forecast To 2032 (C)1994-2024 M2 COMMUNICATIONS RDATE:25062024 Digital Ad Spending Market By Ad Format (Display Ads, Social [...]

Published
2024

27. MAGNA raises ad growth forecast after stronger-than-expected spending in first half

Subjects
Advertising -- Forecasts and trends, Social media -- Forecasts and trends, Economic conditions -- Forecasts and trends, Advertising executives -- Forecasts and trends, Company growth, Market trend/market analysis, Advertising, marketing and public relations
Abstract

KEY TAKEAWAYS The summer update of MAGNA’s “Global Ad Forecast” published Monday June 17 predicts that global media owners’ advertising revenues will reach $927 billion this year, growing by +10%. [...]

Published
2024

28. LUCA ANNOUNCES APPOINTMENT OF INVESTOR AND PUBLIC RELATIONS ADVISORS

Subjects
Mineral industry -- Forecasts and trends, Mining industry -- Forecasts and trends, Advertising executives -- Forecasts and trends, Market trend/market analysis, Business, News, opinion and commentary
Abstract

VANCOUVER, BC, June 6, 2024 /PRNewswire/ -Luca Mining Corp.('Luca' or the 'Company') (TSXV: LUCA) (OTCQX: LUCMF) (Frankfurt: Z68) is pleased to announce it has engaged OGIB Corporate Bulletin ('OGIB') and [...]

Published
2024

29. Global Advertising Market Predicted To Hit US$ 1,279.4 Bn by 2034; at a CAGR of 5.4% over the Forecast Period

Subjects
Microsoft Corp. -- International marketing -- Advertising -- Forecasts and trends, Advertising expenditures -- Forecasts and trends, Internet/Web search services -- International marketing, Computer software industry -- International marketing -- Forecasts and trends, Advertising -- Forecasts and trends, Consumer behavior -- Forecasts and trends, Advertising executives -- Forecasts and trends, Text search and retrieval software, Internet search software, Market trend/market analysis, Internet/Web search service, General interest, News, opinion and commentary
Abstract

Wilmington: The advertising market has undergone significant transformation over the past few decades, evolving from traditional media outlets like print, radio, and television to a digital-first ecosystem. This shift has [...]

Published
2024

30. ADS-TEC Energy and Porsche Sign Worldwide Service Agreement

Subjects
Porsche AG -- Forecasts and trends, Automobile industry -- Forecasts and trends, Advertising executives -- Forecasts and trends, Battery chargers -- Forecasts and trends, Market trend/market analysis, Automobile Industry, Business, Business, international
Abstract

* ADS-TEC Energy, manufacturer of ultra-fast charging systems, is now the recommended and preferred service partner for all Porsche centers in Europe and North America. * The agreement includes remote [...]

Published
2024

31. AdTech Market is expected to reach a revenue of USD 4,045.3 Bn by 2033, at 14.2% CAGR: Dimension Market Research

Subjects
Internet/Web advertising -- Market research, Marketing research -- Forecasts and trends, Advertising executives -- Forecasts and trends, Digital signal processors -- Market research, Marketing research, Digital signal processor, Internet/Web advertising, Market trend/market analysis, Banking, finance and accounting industries
Abstract

(GlobeNewswire) - Overview The Global AdTech Market size reached USD 1,066.8 billion by 2023 and is further anticipated to reach USD 4,045.3 billion by 2033 according to Dimension Market Research. [...]

Published
2024

32. Xperi's Independent Media Platform Expands With TiVo One, a Cross-Screen Ad Platform for Maximizing Engagement and Monetization

Subjects
IMAX Corp. -- Advertising -- Forecasts and trends, TiVo Inc. -- Forecasts and trends -- Advertising, Entertainment industry -- Forecasts and trends, Video equipment industry -- Forecasts and trends, Advertising executives -- Forecasts and trends, Audio-visual equipment industry -- Forecasts and trends, Market trend/market analysis, Business, Business, international
Abstract

Bush, Telefunken, JVC and Panasonic smart TVs Powered by TiVo expected to roll-out across Europe in anticipation of summer sporting events SAN JOSE, Calif. -- TiVo, a wholly owned subsidiary [...]

Published
2024

33. Fitch Rates Indianapolis Local PI Bond Bank's, IN $58.2MM ULTGO bonds 'AAA'; Outlook Stable

Subjects
Advertising executives -- Forecasts and trends, Revenue bonds -- Forecasts and trends, Company securities, Market trend/market analysis, General interest, News, opinion and commentary
Abstract

New York: Fitch Ratings has issued the following commentary: Fitch Ratings has assigned a 'AAA' rating to the following Indianapolis Local Public Improvement Bond Bank, Indiana bonds: --$50 million ad [...]

Published
2024

34. AdTech Market Continues to Thrive, Predicted Revenue Surges to USD 3,528.4 Billion By 2032 | CAGR Of 14.2%

Subjects
Internet/Web advertising -- Market research, Marketing research -- Forecasts and trends, Advertising executives -- Forecasts and trends, Digital signal processors -- Market research, Marketing research, Digital signal processor, Internet/Web advertising, Market trend/market analysis, Banking, finance and accounting industries
Abstract

(GlobeNewswire) - Overview: According to Dimension Market Research,The Global AdTech Market size reached USD 1,066.8 billion in 2023 and is further anticipated to reach USD 3,528.4 billion by 2032 according [...]

Published
2024

35. Warc: Social media reaches new peaks, wields huge influence over how brands reach their audiences

Subjects
Advertising expenditures -- Forecasts and trends, Social media -- Forecasts and trends, Advertising executives -- Forecasts and trends, Market trend/market analysis, Business, international
Abstract

Social media is the largest channel worldwide by advertising investment, forecast to total $247.3bn in 2024, up 14.3% year-on-year. Source: © 123rf https://www.123rf.com Social media is the largest channel worldwide [...]

Published
2024

36. Digital Video Ad Market size is set to grow by USD 249.42 billion from 2023-2027, Advertise.com Inc., Alphabet Inc. and ByteDance Ltd., and more to emerge as Some of the Key Vendors, Technavio

Subjects
ByteDance Ltd. -- Advertising -- Forecasts and trends, Digital video -- Forecasts and trends -- Market size, Computer services industry -- Forecasts and trends, Advertising executives -- Forecasts and trends, Digital video, Market trend/market analysis, Computer services industry, General interest, News, opinion and commentary
Abstract

NEW YORK: Technavio has issued the following news release: The global digital video ad market size is estimated to grow by USD 249.42 bn from 2023 to 2027, according to [...]

Published
2024

37. Mobile Advertising Market size to record USD 290.16 bn growth from 2023-2027, Rapid growth of programmatic advertising is one of the key market trends, Technavio

Subjects
Mobile devices -- Forecasts and trends -- Market size, Text messaging -- Forecasts and trends, Advertising -- Forecasts and trends, Advertising executives -- Forecasts and trends, Text messaging, Market trend/market analysis, General interest, News, opinion and commentary
Abstract

NEW YORK: Technavio has issued the following news release: The global mobile advertising market size is estimated to grow by USD 290.16 bn from 2023 to 2027, according to Technavio. [...]

Published
2024

38. Adtech Market size to record USD 767.83 billion growth from 2023-2027, Integration of AI and machine learning (ML) is one of the key market trends, Technavio

Subjects
Advertising -- Forecasts and trends, Fraud -- Forecasts and trends, Advertising executives -- Forecasts and trends, Machine learning -- Forecasts and trends, Company growth, Market trend/market analysis, General interest, News, opinion and commentary
Abstract

NEW YORK: Technavio has issued the following news release: The global adtech market size is estimated to grow by USD 767.83 bn from 2023 to 2027, according to Technavio. The [...]

Published
2024

39. Moody's Ratings assigns Aa2 to San Diego USD's (CA) GOULT Refunding Bonds; outlook stable

Subjects
San Diego, California. Unified School District -- Evaluation, Moody's Investors Service Inc. -- Advertising -- Securities -- Forecasts and trends, School districts -- Forecasts and trends, Advertising executives -- Forecasts and trends, Property tax -- Forecasts and trends, Company securities, Market trend/market analysis, General interest, News, opinion and commentary
Abstract

New York City: Moody's Investors Service has issued the following news release: Moody's Ratings has assigned Aa2 ratings to San Diego Unified School District's (CA) 2024 General Obligation Refunding Bonds [...]

Published
2024

41. ADWEEK[R] FASTEST GROWING AGENCIES

Subjects
Advertising executives -- Forecasts and trends, Market trend/market analysis, Advertising, marketing and public relations, Business, general, Facebook (Online social network) -- Advertising
Abstract

IF RUNNING AN AGENCY BEFORE THE PANDEMIC WAS DIFFICULT, heading one up while the world was in lockdown was a Sisyphean task. As Covid-19 descended upon the global ad industry, [...]

Published
2021

42. ASLAN Pharmaceuticals Provides TREK-DX Study Update and Highlights Potential of Eblasakimab in Dupilumab-Experienced Atopic Dermatitis Patients

Subjects
Atopic dermatitis -- Care and treatment, Skin -- Care and treatment, Advertising executives -- Forecasts and trends, Market trend/market analysis, Banking, finance and accounting industries, Business
Abstract

TREK-DX, the first randomized, double-blind, placebo-controlled study to be conducted in a dupilumab -experienced atopic dermatitis (AD) patient population, has started enrolling patients in the US under an updated protocol; [...]

Published
2024

43. ADS-TEC Energy continues to advance in the Netherlands: joint venture as part of NXT Mobility / GP Groot wins tender for the northwest of the country

Subjects
Advertising executives -- Forecasts and trends, Battery chargers -- Forecasts and trends, Market trend/market analysis, Business, Business, international
Abstract

* NXT 50five, the joint venture between 50five and NXT Mobility as part of the GP Groot initiative, has won the MRA-Electric tender to install and operate public rapid charging [...]

Published
2024

44. In-depth: Action-packed Q1 to grab maximum share in FY25 adex pie

Subjects
World Cup (Cricket) -- Advertising, Advertising expenditures -- Forecasts and trends, Advertising executives -- Forecasts and trends, Market trend/market analysis, Mass communications
Abstract

Byline: BestMediaInfo Bureau Sharing their views on how the ad spends would fare out in Q1FY25, given that the April-May-June quarter comprises three media properties- IPL 2024, ICC Men's Cricket [...]

Published
2024

45. Winterberry Group Announces Annual 'Outlook' for Estimated U.S. Ad & Marketing Spend in 2024 - Fueled by Digital Ad Growth, Connected TV, Data Infrastructure Demand & Election Cycle

Subjects
Advertising expenditures -- Forecasts and trends, Political advertising -- Forecasts and trends, Advertising executives -- Forecasts and trends, Company growth, Market trend/market analysis, General interest, News, opinion and commentary
Abstract

NEW YORK: Winterberry Group has issued the following news release: Estimated overall ad spending in U.S. will post a robust 10.4-percent growth in 2024, reaching $570 billion - fueled by [...]

Published
2024

46. Advertising Technology (Adtech) Platform Market Size to Grow USD 2.5 Billion by 2029 at a CAGR of 8.6% | Valuates Reports

Subjects
Advertising -- Forecasts and trends, Advertising executives -- Forecasts and trends, Market trend/market analysis, General interest, News, opinion and commentary
Abstract

BANGALORE: Valuates Reports has issued the following news release: Advertising Technology (Adtech) Platform - Global Market Insights and Sales Trends 2024 is Segmented by Type (On-Premise, Cloud-Based), by Application (Ads [...]

Published
2024

47. Winterberry Group Announces Annual ‘Outlook’ for Estimated U.S. Ad & Marketing Spend in 2024 – Fueled by Digital Ad Growth, Connected TV, Data Infrastructure Demand & Election Cycle

Subjects
Political advertising -- Forecasts and trends, Advertising executives -- Forecasts and trends, Company growth, Market trend/market analysis, Advertising, marketing and public relations
Abstract

(GlobeNewswire) - Estimated overall ad spending in U.S. will post a robust 10.4-percent growth in 2024, reaching $570 billion fueled by $17 billion in political ad spending, and continued transformation [...]

Published
2024

48. United States In-Game Advertising Market Analysis Report 2023: Market to Reach $13.096 Billion by 2028 - Market Thrives on Free-to-Play Mobile Games, Expanding Industry Footprint

Subjects
Advertising -- Forecasts and trends, Telecommunications services industry -- Forecasts and trends, Advertising executives -- Forecasts and trends, Communications industry -- Forecasts and trends, Telecommunications services industry, Market trend/market analysis, Mobile gaming, General interest, News, opinion and commentary
Abstract

DUBLIN: Research and Markets has issued the following news release: The 'United States In-Game Advertising Market Competition Forecast & Opportunities, 2028' report has been added to ResearchAndMarkets.com's offering. United States [...]

Published
2024

49. United States In-Game Advertising Market Competition Forecast & Opportunities, 2028

Subjects
Advertising -- Forecasts and trends, Advertising executives -- Forecasts and trends, Competition (Economics) -- Forecasts and trends, Market trend/market analysis, Banking, finance and accounting industries
Abstract

(GlobeNewswire) - The 'United States In-Game Advertising Market Competition Forecast & Opportunities, 2028' report has been added to ResearchAndMarkets.com's offering. United States in-game advertising market has experienced rapid growth and [...]

Published
2024

50. Collective Audience Appoints Digital Advertising Executive, Innovator and Entrepreneur, Patrick Dolan, to Advisor Collective

Subjects
Consultants -- Forecasts and trends, Entrepreneurship -- Forecasts and trends, Advertising executives -- Forecasts and trends, Businesspeople -- Forecasts and trends, Market trend/market analysis, Telecommunications industry, Interactive Advertising Bureau -- Officials and employees
Abstract

(GlobeNewswire) - Collective Audience, Inc. (Nasdaq: CAUD), a leading innovator of audience-based performance advertising and media, has appointed Patrick Dolan to its Advisor Collective, a recently announced strategic advisory community [...]

Published
2024

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