The affordability of transportation to or from space is of continued interest across numerous and diverse stakeholders in our aerospace industry. Such an important metric as affordability deserves a clear understanding among stakeholders about what is meant by affordability, costs, and related terms, as otherwise it's difficult to see where specific improvements are needed or where to target specific investments. As captured in the famous words of Lewis Carroll, "If you don't know where you are going, any road will get you there". As important as understanding a metric may be, with terms such as costs, prices, specific costs, average costs, marginal costs, etc., it is equally important to understand the relationship among these measures. In turn, these measures intermingle with caveats and factors that introduce more measures in need of a common understanding among stakeholders. These factors include flight rates, capability, and payload. This paper seeks to review the costs of space transportation systems and the relationships among the many factors involved in costs from the points of view of diverse decision makers. A decision maker may have an interest in acquiring a single launch considering the best price (along with other factors in their business case), or an interest in many launches over time. Alternately, a decision maker may have a specific interest in developing a space transportation system that will offer certain prices, or flight rate capability, or both, at a certain up-front cost. The question arises for the later, to reuse or to expend? As it is necessary in thinking about the future to clearly understand the past and the present, this paper will present data and graphics to assist stakeholders in visualizing trends and the current state of affairs in the launch industry. At all times, raw data will be referenced (or made available separately) alongside detailed explanations about the data, so as to avoid the confusion or misleading conclusions that occur more often than not with complex graphs or statements when such context is lacking.